• AI, Brand Campaigns, and Other Things We Pretend to Understand

  • Jan 28 2025
  • Duración: 32 m
  • Podcast

AI, Brand Campaigns, and Other Things We Pretend to Understand

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  • Resumen

  • We’re back! Adam and Kate kick off 2025 with a bang – and a whole lot of exhaustion.

    From holiday chaos to budget planning nightmares, they’re feeling the weight of the “do more with less” reality.

    But marketers aren’t alone – layoffs, tighter budgets, and shifting priorities are shaking things up across the board.

    This episode dives into:

    • The Notion campaign everyone’s talking about – brand genius or LinkedIn cringe?
    • AI’s meteoric rise post-inauguration – are you keeping up or falling behind?
    • The battle for marketing’s seat at the SKO table – why it matters more than ever.
    • Keep it or kick it? Headcount growth, budget delays, and the future of marketing in lean times.

    If you’re ready to tackle 2025 with a fresh perspective (and maybe a little caffeine), hit play now.
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