The Storytelling Fundraiser
The Brain, Behavioral Economics, and Fundraising Story
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The Storytelling Fundraiser
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Narrado por:
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Virtual Voice
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De:
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Russell James
Este título utiliza narración de voz virtual
Acerca de esta escucha
1 At the heart of philanthropy is story
2 Understanding fundraising story with a brain scanner
3 Can I see your character? When fundraising story is in the details
4 Math problems in fundraising story: Motivations and barriers
5 Solutions in fundraising math: Story first, math second
6 The secret to fundraising math: Gifts of wealth not income
7 Subtraction in fundraising math: Make cost feel smaller
8 Advanced fundraising math: Multiply the experience, divide the cost
9 The psychology of the massive donation: Foundations, funds, trusts, and endowments
10 Using family words not formal words in fundraising story
11 Charity efficiency, overhead, and fundraising story: A tale of two worlds
12 Restricted gifts and fundraising story: Conflict and compromise between two worlds
13 Understanding fundraising as story: The identity-challenge-victory story cycle
14 Understanding the ask as story: The “inciting incident” in fundraising story
15 Putting a victory in the fundraising ask: What changes if I give?
16 Putting a challenge in the fundraising ask: You want me to do what?
17 Finish the story or lose the donor: Delivering victory with impact reporting
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