The Primal Fundraiser
Game Theory and the Natural Origins of Effective Fundraising
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The Primal Fundraiser
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Narrado por:
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Virtual Voice
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De:
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Russell James
Este título utiliza narración de voz virtual
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Introduction: The Matryoshka doll
1 Primal fundraising and subjective similarity: I’m like them!
2 Primal fundraising and reciprocal alliances: I’m with them!
3 Primal fundraising and reciprocal capacity: I’m with them because they’re important to me!
4 Relationship is the foundation of primal fundraising: I’m with them because we’re partners!
5 Primal fundraising leads with a gift: I’m with them because I’m important to them!
6 Impact, gratitude, and reciprocity in primal fundraising: I can make a difference!
7 Heroic donation displays in primal fundraising: I can be your hero, baby!
8 The heroic donation audience in primal fundraising: I need a hero!
9 Primal fundraising delivers practical value with identity and audience: This is totally worth it!
10 The power of community in primal fundraising: I’m not just giving, I’m sharing!
11 Social norms in primal fundraising: People like me do things like this!
12 Primal fundraising delivers transcendent value with internal identity: I believe in this!
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