Smart Talk
Public Relations Essentials All Pros Should Know
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Narrado por:
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Melissa Vela-Williamson APR CDP
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I want to have deep conversations that uncover helpful truths, clarify confusing concepts, and allow me to connect with others. I call this smart talk: real, honest, helpful conversations with an intelligent exchange of information and stories.
As a public relations professional, your craft isn’t as straightforward as it may seem to those outside the PR industry. It’s a career in which strategizing and storytelling, making quick connections and forecasting the future are vital for success.
Are you prepared for the real world of public relations? In Smart Talk, PR veteran and multicultural marketing expert Melissa Vela-Williamson shares how public relations really works. She provides experience-based insight that bridges the gap between classroom and career, showing you how to avoid detrimental mistakes and excel from Day One. You’ll learn about developing beneficial relationships, creating integrated communication strategies, planning targeted campaigns, and advising clients in their diversity and inclusion efforts. In public relations, missteps are easy but redemption can be difficult. Smart Talk is a candid guide to navigating this evolving industry and forging your own path toward an impactful, purposeful career.
©2022 Melissa Vela-Williamson, APR, CDP (P)2023 Melissa Vela-Williamson, APR, CDPLos oyentes también disfrutaron...
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Historia4.5 out of 5 stars 1,883
In Never Eat Alone, Ferrazzi lays out the specific steps - and inner mindset - he uses to reach out to connect with the thousands of colleagues, friends, and associates on his contacts list, people he has helped and who have helped him. And in the time since Never Eat Alone was published in 2005, the rise of social media and new, collaborative management styles have only made Ferrazzi’s advice more essential for anyone hoping to get ahead in business.
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1 out of 5 stars
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Couldn't finish
- De book smart en 05-01-16
De: Keith Ferrazzi, y otros
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Duct Tape Selling
- Think Like a Marketer - Sell Like a Superstar
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 7 h y 53 m
- Versión completa
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General4 out of 5 stars 39
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Narración:4.5 out of 5 stars 35
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Historia4 out of 5 stars 34
Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to best-selling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It's no longer enough to view a salesperson's job as closing. Today's superstars must attract, teach, convert, serve, and measure while developing a personal brand that stands for trust and expertise.
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3 out of 5 stars
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not quite for audible
- De Andrea en 05-08-16
De: John Jantsch
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The Commitment Engine
- Making Work Worth It
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 17 m
- Versión completa
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General4.5 out of 5 stars 36
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Narración:4.5 out of 5 stars 28
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Historia4.5 out of 5 stars 28
The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
De: John Jantsch
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Entrepreneurial You
- Monetize Your Expertise, Create Multiple Income Streams, and Thrive
- De: Dorie Clark
- Narrado por: Dorie Clark
- Duración: 5 h y 29 m
- Versión completa
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General4.5 out of 5 stars 272
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Narración:4.5 out of 5 stars 240
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Historia4.5 out of 5 stars 241
What does it take to create the career you want? It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force. But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a new realm, and bringing in a steady flow of new clients can be a daunting prospect.
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3 out of 5 stars
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Alternative title: Ways to Earn Money Online
- De Oliver Nielsen en 02-12-18
De: Dorie Clark
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The Art of War
- De: Sun Tzu
- Narrado por: Aidan Gillen
- Duración: 1 h y 7 m
- Versión completa
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General4.5 out of 5 stars 41,974
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Narración:4.5 out of 5 stars 34,784
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Historia4.5 out of 5 stars 34,365
The 13 chapters of The Art of War, each devoted to one aspect of warfare, were compiled by the high-ranking Chinese military general, strategist, and philosopher Sun-Tzu. In spite of its battlefield specificity, The Art of War has found new life in the modern age, with leaders in fields as wide and far-reaching as world politics, human psychology, and corporate strategy finding valuable insight in its timeworn words.
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5 out of 5 stars
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The actual book The Art of War, not a commentary
- De Nemo71 en 12-31-19
De: Sun Tzu
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The Daily Stoic
- 366 Meditations on Wisdom, Perseverance, and the Art of Living
- De: Ryan Holiday, Stephen Hanselman
- Narrado por: Brian Holsopple
- Duración: 10 h y 6 m
- Versión completa
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General5 out of 5 stars 3,286
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Narración:4.5 out of 5 stars 2,759
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Historia5 out of 5 stars 2,724
Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
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2 out of 5 stars
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Not well made as audio
- De Andreas en 12-27-16
De: Ryan Holiday, y otros
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The Mastery of Self
- A Toltec Guide to Personal Freedom
- De: Don Miguel Ruiz Jr.
- Narrado por: Charlie Varon
- Duración: 3 h y 30 m
- Versión completa
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General5 out of 5 stars 4,515
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Narración:5 out of 5 stars 3,753
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Historia5 out of 5 stars 3,733
The ancient Toltecs believed that life, as we perceive it, is a dream. We each live in our own personal dream, and these come together to form the dream of the planet, or the world in which we live. Problems arise when our perception of the dream becomes clouded with negativity, drama, and judgment (of ourselves and others), because it's in these moments of suffering that we have forgotten that we are the architects of our own reality and we have the power to change our dream if we choose.
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5 out of 5 stars
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listen.. .then listen again
- De Casiano en 12-22-16
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My Big TOE: Awakening
- Book One of a Trilogy Unifying Philosophy, Physics, and Metaphysics
- De: Thomas Campbell
- Narrado por: Thomas Campbell
- Duración: 11 h y 11 m
- Versión completa
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General4.5 out of 5 stars 530
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Narración:4.5 out of 5 stars 460
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Historia4.5 out of 5 stars 455
My Big TOE: Awakening, written by a nuclear physicist in the language of contemporary culture, unifies science and philosophy, physics and metaphysics, mind and matter, purpose and meaning, the normal and the paranormal. The entirety of human experience (mind, body, and spirit) including both our objective and subjective worlds is brought together under one seamless scientific understanding.
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2 out of 5 stars
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What a Trip (but to where?)
- De Michael en 11-26-13
De: Thomas Campbell
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The Autobiography of Malcolm X
- As Told to Alex Haley
- De: Malcolm X, Alex Haley
- Narrado por: Laurence Fishburne
- Duración: 16 h y 52 m
- Versión completa
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General5 out of 5 stars 12,679
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Narración:5 out of 5 stars 11,287
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Historia5 out of 5 stars 11,228
Experience a bold take on this classic autobiography as it’s performed by Oscar-nominated Laurence Fishburne. In this searing classic autobiography, originally published in 1965, Malcolm X, the Muslim leader, firebrand, and Black empowerment activist, tells the extraordinary story of his life and the growth of the Human Rights movement. His fascinating perspective on the lies and limitations of the American dream and the inherent racism in a society that denies its non-White citizens the opportunity to dream, gives extraordinary insight into the most urgent issues of our own time.
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4 out of 5 stars
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it's Nearly perfect
- De Kerry en 09-16-20
De: Malcolm X, y otros
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Ho Tactics
- How to MindF**k a Man into Spending, Spoiling, and Sponsoring
- De: G. L. Lambert
- Narrado por: Patrick Stevens
- Duración: 9 h y 12 m
- Versión completa
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General4.5 out of 5 stars 2,108
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Narración:5 out of 5 stars 1,751
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Historia4.5 out of 5 stars 1,736
I have discovered a group of women who refuse to be exploited, are immune to manipulation, and who never settle in the name of love. These ladies know what they want and take what they want by beating men at their own game. Utilizing the secrets exposed in this book, these women gain power, money, and status. Men call them gold diggers, women call them hos, but they call themselves winners. This is the book that society doesn't want you to listen to….
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5 out of 5 stars
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I spent $24,000 in 4 months
- De B.M. en 10-06-18
De: G. L. Lambert
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Weird Scenes Inside the Canyon
- Laurel Canyon, Covert Ops, and the Dark Heart of the Hippie Dream
- De: David McGowan
- Narrado por: Bill Fike
- Duración: 14 h y 2 m
- Versión completa
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General4.5 out of 5 stars 874
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Narración:4.5 out of 5 stars 734
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Historia4 out of 5 stars 738
The very strange but nevertheless true story of the dark underbelly of a 1960s hippie utopia. Laurel Canyon in the 1960s and early 1970s was a magical place where a dizzying array of musical artists congregated to create much of the music that provided the soundtrack to those turbulent times. But there was a dark side to that scene as well. Many didn't make it out alive, and many of those deaths remain shrouded in mystery to this day.
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5 out of 5 stars
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My first review. This book changed me.
- De Robert en 06-30-19
De: David McGowan
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Medieval Myths & Mysteries
- De: Dorsey Armstrong, The Great Courses
- Narrado por: Dorsey Armstrong
- Duración: 5 h y 6 m
- Grabación Original
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General4.5 out of 5 stars 4,986
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Narración:4.5 out of 5 stars 4,418
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Historia4.5 out of 5 stars 4,392
The 10 enlightening (and often humorous) lectures of Medieval Myths and Mysteries will show you how far from the “dark” times of legend these centuries were. Uncover the facts about the Knights Templar. Reveal the truth behind the tales of legendary creatures like the Questing Beast and the unicorn. Trace the events of the Black Death and the ways it altered the world in its wake, and much more. With Professor Armstrong, you will dig deep into the ways that later generations reshaped the narrative of the medieval years and perpetuated the myths.
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3 out of 5 stars
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Interesting, but centered on Britain
- De Ximena en 04-10-20
De: Dorsey Armstrong, y otros
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Helter Skelter
- The True Story of the Manson Murders
- De: Vincent Bugliosi, Curt Gentry
- Narrado por: Scott Brick
- Duración: 26 h y 29 m
- Versión completa
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General4.5 out of 5 stars 10,032
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Narración:4.5 out of 5 stars 8,868
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Historia4.5 out of 5 stars 8,853
Prosecuting attorney in the Manson trial Vincent Bugliosi held a unique insider's position in one of the most baffling and horrifying cases of the 20th century: the cold-blooded Tate-LaBianca murders carried out by Charles Manson and four of his followers. What motivated Manson in his seemingly mindless selection of victims, and what was his hold over the young women who obeyed his orders? Now available for the first time in unabridged audio, the gripping story of this famous and haunting crime is brought to life by acclaimed narrator Scott Brick.
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5 out of 5 stars
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Everything I remembered about the case was wrong..
- De karen en 06-22-12
De: Vincent Bugliosi, y otros
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I Thought It Was Just Me (but it isn’t)
- Telling the Truth about Perfectionism, Inadequacy, and Power
- De: Brené Brown
- Narrado por: Lauren Fortgang
- Duración: 10 h y 44 m
- Versión completa
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General4.5 out of 5 stars 5,929
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Narración:4.5 out of 5 stars 5,045
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Historia4.5 out of 5 stars 4,988
Based on seven years of ground-breaking research and hundreds of interviews, I Thought It Was Just Me shines a long-overdue light on an important truth: Our imperfections are what connect us to each other and to our humanity. Our vulnerabilities are not weaknesses; they are powerful reminders to keep our hearts and minds open to the reality that we're all in this together.
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3 out of 5 stars
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I'm sure its great if you are a mother ....
- De Leslie A Hill en 08-09-11
De: Brené Brown
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Caffeine
- How Caffeine Created the Modern World
- De: Michael Pollan
- Narrado por: Michael Pollan
- Duración: 2 h y 2 m
- Grabación Original
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General4.5 out of 5 stars 42,668
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Narración:4.5 out of 5 stars 36,763
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Historia4.5 out of 5 stars 36,595
Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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2 out of 5 stars
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Leaves much to be desired
- De Melody H en 02-02-20
De: Michael Pollan
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Mythology: Mega Collection
- Classic Stories from the Greek, Celtic, Norse, Japanese, Hindu, Chinese, Mesopotamian and Egyptian Mythology
- De: Scott Lewis
- Narrado por: Madison Niederhauser, Oliver Hunt
- Duración: 31 h y 37 m
- Versión completa
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General4 out of 5 stars 710
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Narración:4 out of 5 stars 623
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Historia4 out of 5 stars 623
Do you know how many wives Zeus had? Or how the famous Trojan War was caused by one beautiful lady? Or how Thor got his hammer? Give your imagination a real treat. This Mega Mythology Collection of eight audiobooks is for you....
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4 out of 5 stars
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An interesting set of introductions.
- De Kevin Potter en 05-30-19
De: Scott Lewis
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The Abolitionists
- De: Kellie Carter Jackson, The Great Courses
- Narrado por: Kellie Carter Jackson
- Duración: 2 h y 31 m
- Grabación Original
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General4.5 out of 5 stars 21
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Narración:4.5 out of 5 stars 18
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Historia4.5 out of 5 stars 18
While most of us are familiar with the Underground Railroad, there was much more to the movement than helping individuals escape their bondage. In the eight lectures of The Abolitionists, Professor Kellie Carter Jackson of Wellesley College will bring you along as she traces the history of the fight to end slavery in America, from its relatively quiet origins to the turning point at Harper’s Ferry to the Civil War.
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3 out of 5 stars
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Highly Informative
- De Gilbert M. Stack en 02-23-25
De: Kellie Carter Jackson, y otros
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Eight Dates
- Essential Conversations for a Lifetime of Love
- De: John Gottman PhD, Julie Schwartz Gottman PhD, Doug Abrams, y otros
- Narrado por: James Patrick Cronin, Julie McKay
- Duración: 5 h y 9 m
- Versión completa
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General4.5 out of 5 stars 1,250
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Narración:4.5 out of 5 stars 1,029
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Historia4.5 out of 5 stars 1,019
Navigating the challenges of long-term commitment takes effort - and it just got simpler, with this empowering, step-by-step guide to communicating about the things that matter most to you and your partner. Drawing on 40 years of research from their world-famous Love Lab, Dr. John Gottman and Dr. Julie Schwartz Gottman invite couples on eight fun, easy, and profoundly rewarding dates, each one focused on a make-or-break issue: trust, conflict, sex, money, family, adventure, spirituality, and dreams.
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1 out of 5 stars
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What the F. Robot-reader???!?!?!
- De Anonymous User en 01-21-20
De: John Gottman PhD, y otros