
Know, Like, and Trust
Why Your Brand Needs a Trusted Voice in Today's Crowded Marketplace
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Narrado por:
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Robert Plank
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De:
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Matt Bertram
Acerca de esta escucha
What do the world's most successful people have in common? They have a large, valuable, and dependable network of people, friends, allies, and associates that they maintain. They also relentlessly promote their organization, cause, or message. And they take consistent, massive action!
Matt Bertram, author, speaker, and digital strategy consultant who specializes in brand positioning and go-to-market growth strategies for top brands, shares the secrets of the exact "know, like, and trust" podcasting formula to develop, launch, market, and monetize your podcast. No matter your company size, industry, or level of expertise! In this audiobook, you'll discover:
- The ideal format to produce your online podcast
- Proven and foolproof methods to get the best and most ideal guests for you
- How to create intriguing interview questions so your content almost creates itself
- How to record and edit like a pro
- The secrets to achieving top rankings fast
- And more!
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Historia
Steven Levy's classic book traces the exploits of the computer revolution's original hackers - those brilliant and eccentric nerds from the late 1950s through the early '80s who took risks, bent the rules, and pushed the world in a radical new direction. With updated material from noteworthy hackers such as Bill Gates, Mark Zuckerberg, Richard Stallman, and Steve Wozniak, Hackers is a fascinating story that begins in early computer research labs and leads to the first home computers.
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Remember Why You Got Into Computing
- De Dan Collins en 07-01-16
De: Steven Levy
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The Grid
- The Fraying Wires Between Americans and Our Energy Future
- De: Gretchen Bakke
- Narrado por: Emily Caudwell
- Duración: 11 h y 8 m
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The grid is an accident of history and of culture, in no way intrinsic to how we produce, deliver and consume electrical power. Yet this is the system the United States ended up with, a jerry-built structure now so rickety and near collapse that a strong wind or a hot day can bring it to a grinding halt. The grid is now under threat from a new source: renewable and variable energy, which puts stress on its logics as much as its components.
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A disappointment
- De Ronald en 09-24-16
De: Gretchen Bakke
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Super Pumped
- The Battle for Uber
- De: Mike Isaac
- Narrado por: Holter Graham, Mike Isaac
- Duración: 12 h y 52 m
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A New York Times technology correspondent presents the dramatic rise and fall of Uber, set against the rapid upheaval in Silicon Valley during the mobile era. Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a pause-resisting story of ambition and deception, obscene wealth, and bad behavior, that explores how blistering technological and financial innovation culminated in one of the most catastrophic 12-month periods in American corporate history.
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A forced narrative and a bad version of Bad Blood
- De Benji en 09-09-19
De: Mike Isaac
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Tesla
- Inventor of the Electrical Age
- De: W. Bernard Carlson
- Narrado por: Allan Robertson
- Duración: 16 h y 11 m
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Nikola Tesla was a major contributor to the electrical revolution that transformed daily life at the turn of the 20th century. His inventions, patents, and theoretical work formed the basis of modern AC electricity, and contributed to the development of radio and television. Like his competitor Thomas Edison, Tesla was one of America's first celebrity scientists, enjoying the company of New York high society and dazzling the likes of Mark Twain with his electrical demonstrations. An astute self-promoter and gifted showman, he cultivated a public image of the eccentric genius.
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A detailed examination of Tesla's work
- De Jean en 02-01-14
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The Complete Software Developer's Career Guide
- How to Learn Programming Languages Quickly, Ace Your Programming Interview, and Land Your Software Developer Dream Job
- De: John Sonmez
- Narrado por: John Sonmez
- Duración: 20 h y 4 m
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Technical knowledge alone isn't enough - increase your software development income by leveling up your soft skills Early in his software developer career, John Sonmez discovered that technical knowledge alone isn't enough to break through to the next income level - developers need "soft skills" like the ability to learn new technologies just in time, communicate clearly with management and consulting clients, negotiate a fair hourly rate, and unite teammates and coworkers in working toward a common goal.
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The Complete Bro-grammer's Career Guide
- De Leels en 09-18-19
De: John Sonmez
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Prediction Machines
- The Simple Economics of Artificial Intelligence
- De: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrado por: LJ Ganser
- Duración: 7 h y 50 m
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Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.
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Not sure what I was expecting, but underwhelmed
- De William J Brown en 09-27-18
De: Ajay Agrawal, y otros
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Millennium
- From Religion to Revolution: How Civilization Has Changed over a Thousand Years
- De: Ian Mortimer
- Narrado por: John Lee
- Duración: 15 h y 14 m
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In Millennium, best-selling historian Ian Mortimer takes the listener on a whirlwind tour of the last 10 centuries of Western history. It is a journey into a past vividly brought to life and bursting with ideas, that pits one century against another in his quest to measure which century saw the greatest change. We journey from a time when there was a fair chance of your village being burned to the ground by invaders - and dried human dung was a recommended cure for cancer - to a world in which explorers sailed into the unknown and civilizations came into conflict.
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Bad ending - literally
- De John Gordon en 12-14-16
De: Ian Mortimer
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No Place to Hide
- Edward Snowden, the NSA, and the U.S. Surveillance State
- De: Glenn Greenwald
- Narrado por: L. J. Ganser
- Duración: 9 h y 49 m
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In May 2013, Glenn Greenwald set out for Hong Kong to meet an anonymous source who claimed to have astonishing evidence of pervasive government spying and insisted on communicating only through heavily encrypted channels. That source turned out to be the 29-year-old NSA contractor Edward Snowden, and his revelations about the agency’s widespread, systemic overreach proved to be some of the most explosive and consequential news in recent history, triggering a fierce debate over national security....
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Best Read in Print Format
- De Alfredo Ramirez en 11-22-14
De: Glenn Greenwald
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Glow Kids
- How Screen Addiction Is Hijacking Our Kids - and How to Break the Trance
- De: Nicholas Kardaras PhD
- Narrado por: Jonathan Davis
- Duración: 11 h y 5 m
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In Glow Kids, Dr. Nicholas Kardaras will examine how technology - more specifically, age-inappropriate screen tech, with all of its glowing ubiquity - has profoundly affected the brains of an entire generation. Brain imaging research is showing that stimulating glowing screens are as dopaminergic (dopamine activating) to the brain’s pleasure center as sex. And a growing mountain of clinical research correlates screen tech with disorders like ADHD, addiction, anxiety, depression, increased aggression, and even psychosis.
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Fear Mongering - a modern day Mazes and Monsters
- De Veronica en 11-03-20
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Engineers of Victory
- The Problem Solvers Who Turned the Tide in the Second World War
- De: Paul Kennedy
- Narrado por: Stephen Hoye
- Duración: 16 h y 8 m
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Paul Kennedy, award-winning author of The Rise and Fall of the Great Powers and one of today’s most renowned historians, now provides a new and unique look at how World War II was won. Engineers of Victory is a fascinating nuts-and-bolts account of the strategic factors that led to Allied victory. Kennedy reveals how the leaders’ grand strategy was carried out by the ordinary soldiers, scientists, engineers, and businessmen responsible for realizing their commanders’ visions of success.
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Misleading title
- De Thomas en 04-10-14
De: Paul Kennedy
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Algorithms of Oppression
- How Search Engines Reinforce Racism
- De: Safiya Umoja Noble
- Narrado por: Shayna Small
- Duración: 6 h y 21 m
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Run a Google search for “black girls” - what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls”, the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities.
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Read this book. Tell everyone you know about it.
- De Joshua Daniel-Wariya en 06-06-19
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Cyber Wars
- Hacks That Shocked the Business World
- De: Charles Arthur
- Narrado por: Joe Jameson
- Duración: 7 h y 40 m
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Cyber Wars gives you the dramatic inside stories of some of the world's biggest cyber attacks. These are the game-changing hacks that make organisations around the world tremble and leaders stop and consider just how safe they really are. Charles Arthur provides a gripping account of why each hack happened, what techniques were used, what the consequences were and how they could have been prevented. Cyber attacks are some of the most frightening threats currently facing business leaders, and this book provides a deep insight into understanding how they work.
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For the security professional and average joe
- De Quella en 01-11-19
De: Charles Arthur
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Our Final Invention
- Artificial Intelligence and the End of the Human Era
- De: James Barrat
- Narrado por: Gary Dana
- Duración: 9 h y 16 m
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Artificial Intelligence helps choose what books you buy, what movies you see, and even who you date. It puts the "smart" in your smartphone and soon it will drive your car. It makes most of the trades on Wall Street, and controls vital energy, water, and transportation infrastructure. But Artificial Intelligence can also threaten our existence. In as little as a decade, AI could match and then surpass human intelligence. Corporations and government agencies are pouring billions into achieving AI’s Holy Grail - human-level intelligence.
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Kind of chilling
- De Keegan en 04-11-15
De: James Barrat