Identity Marketing
How to Create Loyal, Lifelong Fans and a Legendary Brand (No Matter What You Sell or the Size of Your Budget)
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Identity Marketing
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Narrado por:
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Lauren Garvin
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De:
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Veronica Romney
Acerca de esta escucha
Buyers are smart.
They've caught onto our marketing tricks and strategies, and what used to work isn't working anymore.
To survive and thrive in the new era of calculated spending, you must be able to help customers define who they are and deeply connect their identity to your brand.
In Identity Marketing, master Marketer and CEO, Veronica Romney, leads marketers, CEOs, entrepreneurs, and sales people through a 4-step framework that will show you how to stop asking your customers to "buy this" and instead extend the powerful invitation to "be this."—no matter what you sell or the size of your budget.
Once you understand this revolutionary approach to marketing, you'll never go back to the outdated, overused outcomes-based marketing approach again.
©2025 Veronica Romney (P)2025 Veronica RomneyLos oyentes también disfrutaron...
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1 out of 5 stars
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So much fluff.
- De Daniella en 05-17-19
De: Brendan Kane
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One Million Followers, Updated Edition
- How I Built a Massive Social Following in 30 Days
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 7 h y 50 m
- Versión completa
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General4.5 out of 5 stars 347
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Narración:4.5 out of 5 stars 298
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Historia4 out of 5 stars 297
In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
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1 out of 5 stars
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A Very Poor Read
- De Anthony Butler en 04-14-21
De: Brendan Kane
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Hook Point
- How to Stand Out in a 3-Second World
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 8 h y 11 m
- Versión completa
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General4 out of 5 stars 723
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Narración:4.5 out of 5 stars 621
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Historia4 out of 5 stars 614
Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.
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3 out of 5 stars
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90 min in - too much fluff
- De Anonymous User en 11-17-20
De: Brendan Kane
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Contagious
- Why Things Catch On
- De: Jonah Berger
- Narrado por: Keith Nobbs
- Duración: 6 h y 50 m
- Versión completa
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General4.5 out of 5 stars 6,926
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Narración:4.5 out of 5 stars 5,846
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Historia4.5 out of 5 stars 5,809
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
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4 out of 5 stars
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A Primer on Viral & Memorable Marketing
- De Douglas C. Bates en 04-01-13
De: Jonah Berger
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- De: Donald Miller
- Narrado por: Donald Miller
- Duración: 6 h y 33 m
- Versión completa
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General5 out of 5 stars 113
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Narración:5 out of 5 stars 103
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Historia5 out of 5 stars 103
In Building a StoryBrand 2.0, Donald Miller not only deepens his teaching on how to use his seven universal story elements—he'll provide you with one of the most powerful and cutting-edge tools to help with your brand messaging efficacy and output. The StoryBrand framework is a proven process that has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Now you can have access to the perfected version, making it more essential.
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3 out of 5 stars
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It’s a book not you AI advert
- De Joshua Trimm en 03-20-25
De: Donald Miller
I purchased both the hard copy as well as the Audible version. Listening to it helped ingrain the ideas since I am an auditory learner.
This is a book I will keep in my business reference library to help me successfully achieve the creation of my brand while simultaneously identifying my customers’ identity.
V’s 4-step Identity Code framework will help me find, prove, name, and dress my customer identity. My customer is now in the forefront of every decision I make in how I communicate my brand.
I am a “Soul-o-preneur,” a team of one, just me. I provide my soul-based business as an International Soul Reader, and I am charged with all the back-end business aspects, including marketing g and service promotion. Having the “Identity Marketing” book is exactly what I needed to help guide me in a way that feels good and in alignment with my spiritually-based business.
I am in the beginning stages and cannot wait to see how all this develops.
Ethical Marketing Strategies by Creating Customer Identity & Community
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These are the hidden, yet deeply needed elements missing that I’m thrilled to put to work as a Rainmaker!
I LOVE this book!! ❤️❤️❤️
A Brilliant MUST READ!
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Exactly what I needed to learn
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