HBR Guide to Better Business Writing
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HBR Guide to Better Business Writing
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Narrado por:
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Jonathan Yen
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De:
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Bryan A. Garner
Acerca de esta escucha
DON'T LET YOUR WRITING HOLD YOU BACK.
When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.
The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: push past writer's block; grab—and keep—listeners' attention; earn credibility with tough audiences; trim the fat from your writing; strike the right tone; and brush up on grammar, punctuation, and usage.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2012 Bryan A. Garner (P)2022 Ascent AudioLos oyentes también disfrutaron...
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Historia4.5 out of 5 stars 132
In a tight market, your most powerful growth engine - and your best protection from competitive inroads - is this: Put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking billboards" who will happily promote your brand.
In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty.
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5 out of 5 stars
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Great book, recommended!
- De KLD en 07-03-15
De: Leonardo Inghilleri, y otros
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The 25 Sales Skills
- They Don't Teach at Business School
- De: Stephan Schiffman
- Narrado por: Stephan Schiffman
- Duración: 1 h y 42 m
- Versión completa
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General4.5 out of 5 stars 57
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Narración:4 out of 5 stars 51
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Historia4 out of 5 stars 49
Master the skills you can’t learn in a classroom. You can break into today’s cutting-edge sales force - and become a leader. All it takes is learning Stephan Schiffman’s essential skills. Honed to perfection over decades of experience, his techniques will make you a top sales performer. From the man who’s trained more than a half-million salespeople, these are the secrets you won’t learn in any classroom. Now they’re yours for the taking and will put you on the fast track to career advancement.
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5 out of 5 stars
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Great Sales book!!!
- De NN en 02-27-17
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Well Said!
- Presentations and Conversations that Get Results
- De: Darlene Price
- Narrado por: Darlene Price
- Duración: 9 h y 23 m
- Versión completa
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General4.5 out of 5 stars 29
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Narración:4.5 out of 5 stars 26
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Historia4.5 out of 5 stars 26
Whether you're making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication can make the difference between success and failure. Well Said! shows listeners how to put themselves in their audience's shoes and tailor their message to the needs of decision makers. It reveals simple but powerful techniques anyone can use to prioritize, organize, and economize their words so that their communications are concise, clear, and - most importantly - convincing.
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5 out of 5 stars
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I'd choose the audio over the printed book
- De S. D. Schwaitzberg en 11-24-19
De: Darlene Price
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Good in a Room
- How to Sell Yourself (and Your Ideas) and Win Over Any Audience
- De: Stephanie Palmer
- Narrado por: Judith Brackley
- Duración: 6 h y 40 m
- Versión completa
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General4 out of 5 stars 94
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Narración:4 out of 5 stars 73
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Historia4 out of 5 stars 73
Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.
As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.
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2 out of 5 stars
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Much Too General to Be Useful
- De Coldmountain en 05-22-15
De: Stephanie Palmer
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High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- De: Micah Solomon
- Narrado por: Micah Solomon, Sean Pratt
- Duración: 6 h y 7 m
- Versión completa
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General4 out of 5 stars 81
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Narración:4.5 out of 5 stars 69
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Historia4 out of 5 stars 70
In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
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5 out of 5 stars
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This is the book that cracks the code!
- De Nick Morgan en 04-30-13
De: Micah Solomon
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Great on the Job
- What to Say, How to Say It. The Secrets of Getting Ahead.
- De: Jodi Glickman
- Narrado por: Tanya Eby
- Duración: 5 h y 36 m
- Versión completa
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General4 out of 5 stars 67
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Narración:4 out of 5 stars 56
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Historia4 out of 5 stars 54
Do you always get the assignments you want? Do you know how to ask for help without sounding dumb? How to answer a question you don’t know the answer to? All the while sounding smart, capable, and competent? If the answer is no, you’re not alone. Jodi Glickman founded the communication consulting firm Great on the Job to help rising stars of the business world with the same issues. Now, for the first time, the training program that Jodi uses with her top-tier clients is available in book form. Great on the Job teaches people how to talk to one another at work, every day, in every situation....
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5 out of 5 stars
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Never thought about learning this…
- De Amazon Customer en 10-21-23
De: Jodi Glickman
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The Accidental Salesperson
- How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve
- De: Chris Lytle
- Narrado por: Gregory Linington
- Duración: 5 h y 46 m
- Versión completa
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General4.5 out of 5 stars 272
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Narración:4.5 out of 5 stars 224
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Historia4.5 out of 5 stars 222
Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales.
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5 out of 5 stars
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First Day Confidence
- De Leela Vox en 01-12-19
De: Chris Lytle
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I'm Afraid Debbie From Marketing Has Left for the Day
- How to Use Behavioural Design to Create Change in the Real World
- De: Morten Münster
- Narrado por: David Bateson
- Duración: 9 h y 27 m
- Versión completa
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General4.5 out of 5 stars 24
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Narración:4.5 out of 5 stars 22
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Historia4.5 out of 5 stars 22
With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
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5 out of 5 stars
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Great, practical summary of behaviour design
- De Elena en 06-01-21
De: Morten Münster
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How to Not Suck as a Manager
- 5 Facts to Bring Any Boss Out of the Basement
- De: A. P. Grow
- Narrado por: A. P. Grow
- Duración: 1 h y 15 m
- Versión completa
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General4.5 out of 5 stars 472
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Narración:4.5 out of 5 stars 381
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Historia4.5 out of 5 stars 381
Dr. Grow is dean of workplace sanity education for the Workplace Sanity Group; a team dedicated to improving interpersonal communication and effectiveness in the workplace. His PhD is in Educational Leadership with a focus on adult education and training and its application in organizational development. He has been overseeing both public and private operations for over 20 years. His work experience includes training and support team member and international program manager at Microsoft and organizational development manager on the West Coast for Green Mountain Coffee Roasters.
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5 out of 5 stars
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How to not suck is a great book
- De Haley Hull en 09-28-20
De: A. P. Grow
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Crystal Clear Communication
- How to Explain Anything Clearly in Speech or Writing
- De: Gary S Goodman
- Narrado por: Gary S Goodman
- Duración: 4 h y 18 m
- Grabación Original
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General4 out of 5 stars 243
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Narración:4 out of 5 stars 212
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Historia4 out of 5 stars 208
With this program, you'll have the tools, the techniques, and, just as importantly, the unflinching confidence to influence your readers and listeners decisively - both at work and at home.
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4 out of 5 stars
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Largely Sales-Oriented, and Instantly Usable
- De Troy en 01-26-15
De: Gary S Goodman