Banking on It

How I Disrupted an Industry

De: Anne Boden

Narrado por: Janine Cooper-Marshall

Brought to you by Penguin.

'I surprised myself the first time I fully articulated the words "I'm starting a bank"'

BANKING ON IT is the first-hand account of one woman's quest to rebuild Britain's broken banking system.

After a lengthy career at the top of some of Britain's leading banks Anne Boden had become disillusioned with the status quo - the financial crash had broken trust in the whole sector but there seemed to be little appetite to make the most of emerging technologies to revolutionise customer experience. Increasingly frustrated with the inertia within the industry she decided to shake things up herself by doing something totally radical - setting up her own bank.

In this awe-inspiring story Anne reveals how she broke through bureaucracy, tackled prejudice and successfully countered widespread suspicion to realise her vision for the future of consumer banking. She fulfilled that dream by founding Starling, the winner of Best British Bank at the British Bank Awards in 2018, 2019 and 2020, and in doing so has triggered a new movement that is revolutionising the entire banking industry.

©2020 Anne Boden (P)2020 Penguin Audio

Reseñas de la Crítica

Welsh, 5ft, female and fiftysomething: when Anne Boden decided to launch a new "challenger" bank she seemed like neither the typical staid financier nor the archetypal fintech founder. Her creation was the successful startup Starling, but as this tell-all book outlines it was not an easy birth. (Rosamund Urwin)

If there was ever a business book suitable for TV adaptation, this is it. (Claer Barrett)

Banking On It is the story of how Boden's dogged determination to change the way banks do things...it is a fascinating insight into how one woman's vision shaped the way fintech looks today. (Aisling Finn)

A great story of a pioneer in the new age of banking

Anne’s courageous story of building a digital bank is inspirational. She combined her domain expertise and experience in banking with a new way of supporting customer needs in a well told story. Very enjoyable

Overcoming obstacles

Great writing and an even greater story about the power of perseverance in the face of obstacles.

Tale of sheer perseverance

Loved the story of Starling. Can only imagine how easy would have been for Anne to just give up and move on in the face of one adversity after another. Kudos to her perseverance and doggedness to not give up.

Her grits

Anne Boden's 'Banking on It' is a gripping and inspiring tale, masterfully weaving the challenges of fintech innovation with personal resilience, making it a must-read for anyone interested in starting a business especially in the tech space. I was truly inspired and I hope to have lunch with her one day….

When a bank is out of control….

Interesting story and worth a listen, albeit the story seems very one sided and a bit of a “look at poor me,” kind of thing. I’d love to hear the other side of this from the team that upped and left.

I find it amazing how the bank was so out of control. Weak leadership, no strategy, awful culture and zero trust - these are all things are meant to be driven from the top.