Work Less, Earn More

By: Gillian Perkins
  • Summary

  • Work Less, Earn More is the podcast that explores how to get the most out of every hour you work. Gillian Perkins brings more than a decade of experience as an entrepreneur and educator to help you design a business that's not only flexible and fulfilling, but highly profitable. She shares strategies that are working in her own business to save time and maximize profits. She also features interviews with successful business owners on how they’re achieving big things in their businesses with crazy-little time investment. Share Work Less, Earn More with an overworked entrepreneur you know who could use a change of pace!
    Copyright 2024 Work Less, Earn More
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Episodes
  • Ep 256: Online Business SOFTWARE: How to Choose the Best Options for YOUR Needs
    Dec 17 2024

    In this episode of Work Less, Earn More, I’m excited to bring on Gabe Cox, a success coach at 100K Mastermind, to talk about something that can make a huge difference in your business—choosing the right software. As someone who’s built an online business and coached countless entrepreneurs, I know how overwhelming it can be to decide which platforms will truly support your goals. Gabe and I break it all down for you, sharing our own experiences and insights on what works and what doesn’t.


    We’ll cover the best software options for hosting online courses, managing your email list, handling project management, and more. There’s no one-size-fits-all, so we talk about the pros and cons of the most popular platforms and how to choose the tools that will save you time, streamline your business, and help you scale.


    Listen to the full episode to hear:

    • The top software platforms I use (and love) for hosting online courses
    • What Gabe recommends for running a smooth and efficient online business
    • The key features you should look for in your software
    • How to avoid the common mistakes people make when choosing tech

    FREE Resources to Grow Your Online Business:

    • The 100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method

    Work with Gillian Perkins:

    • Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
    • Get your online biz started with Startup Society: https://startupsociety.com
    • Learn more about Gillian: https://gillianperkins.com
    • Instagram: @GillianZPerkins
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    44 mins
  • Ep 255: How to Successfully Sell MORE with the "Digital Shop" Business Model w/ Monica Froese
    Dec 10 2024

    In today’s episode, I’m chatting with digital product expert Monica Froese. Monica shares how she transitioned from corporate America to launching over 250 digital products, building a thriving online business in the process. We dive into some really valuable topics, like the role of a customer journey in a digital shop, strategies for optimizing average order value, and the benefits of repurposing content. Monica also gives us a behind-the-scenes look at her email marketing strategy and highlights why consistent selling is so crucial for success.

    Listen to the full episode to hear:

    • How Monica transitioned from corporate America to launching over 250 digital products.
    • Strategies for creating a customer journey that drives sales in a digital shop.
    • Tips for increasing average order value and repurposing content effectively.
    • Insights into Monica’s email marketing strategy and the importance of consistent selling.


    FREE Resources to Grow Your Online Business:

    • The 100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method
    • Learn more about Monica Froese: https://monicafroese.com/


    Work with Gillian Perkins:

    • Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
    • Get your online biz started with Startup Society: https://startupsociety.com
    • Learn more about Gillian: https://gillianperkins.com
    • Instagram: @GillianZPerkins
    Show more Show less
    46 mins
  • Ep 254: Why I'm RADICALLY Changing My Business Model for 2025 (and maybe you should to...)
    Dec 3 2024

    In today’s episode, I’m diving into why I’m radically changing my business model for 2025. Reflecting on the five tactics I shared back in Episode 250, I explore how these strategies have evolved in response to the rapid advancements in AI and the shifting demands of the online business world. To stay relevant and continue serving my audience effectively, I’ve identified three major shifts I’m making in my business.


    I’ll explain why I’m moving from signature offers to creating fresh, dynamic offers more frequently, prioritizing live, interactive programs over pre-recorded courses, and introducing more done-for-you products with educational upsells. These changes are all about meeting the growing demand for real-time learning and connection while providing solutions that truly empower my customers.


    If you’re wondering how to adapt your own strategies to thrive in this AI-driven era, this episode is packed with actionable insights. Don’t forget to check out Episode 250 for the original tactics, and if you enjoy today’s episode, I’d love for you to subscribe and leave a review!


    Listen to the full episode to hear:

    • Why I’m making BOLD changes to my business model for 2025.
    • How AI is reshaping online business strategies and opportunities.
    • The shift from signature offers to fresh, dynamic products.
    • Why live, interactive programs are replacing pre-recorded courses.


    FREE Resources to Grow Your Online Business:

    • Watch the breakdown of my 100K funnel: https://gillianperkins.com/breakdown


    Work with Gillian Perkins:

    • Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
    • Get your online biz started with Startup Society: https://startupsociety.com
    • Learn more about Gillian: https://gillianperkins.com
    • Instagram: @GillianZPerkins
    Show more Show less
    34 mins

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a must-listen for every entrepreneur!

this is one of my favorite business podcasts! Gillian covers business strategies and online marketing for earning online with a minimalist philosophy. so valuable!

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