• When Friends Become Advocates: It’s Working in Omaha

  • Apr 3 2024
  • Length: 30 mins
  • Podcast

When Friends Become Advocates: It’s Working in Omaha

  • Summary

  • For so many independent patient advocates, it can be a scary proposition to go it alone.
    In this episode, we hear from two good friends from Omaha, Nebraska who joined
    forces and combined their unique individual skills to create a rewarding, impactful, and
    fun patient advocacy practice.

    Nicky Wik has a long history working on the administrative side of healthcare, learning
    the business of medicine and overseeing quality control for physical therapy clinics. She
    was awakened to the need for advocacy when nobody followed up with her father after
    he was tested following chest pains. She learned that you can never assume the
    healthcare system is going to do their job. She met Becky Korinek, a teacher who was
    serving lunch Nicky’s kindergartener. You’ll have to listen to the podcast to find out how
    they connected.

    In our discussion, Nicky and Becky describe how they started their practice, who they
    serve, what they do, how they get the word out about advocacy in Omaha, and the
    importance of staying connected with other advocates. Most importantly, Nicky and
    Becky are in lock step when it comes to the need for effective communication with
    physicians. That’s why their clients become part of the family. Establishing client trust
    ensures that advocates are best able to help them inform to healthcare teams what they should know.

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