• Webinar Audio - Navigating Shifts in AdTech and Retail Data Privacy.

  • Oct 3 2024
  • Length: 57 mins
  • Podcast

Webinar Audio - Navigating Shifts in AdTech and Retail Data Privacy.

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  • Summary

  • Listen to Meru Data’s latest podcast on Navigating AdTech Shifts and Retail Data Privacy, featuring Priya Keshav, Founder and CEO of Meru Data, and Jonathan Tam, Partner at Baker McKenzie. Together, they explore how privacy professionals can adapt to significant changes in the AdTech landscape and address the challenges of retail data privacy.

    In this podcast, they discuss best practices for managing cookies and pixels, the risks of dark patterns and confusing opt-out mechanisms, and what ad targeting will look like in the next five years. They also dive into how AI is shaping the future of advertising, the evolution of advertising measurements, and the critical steps needed to maintain customer trust.

    Tune in for expert insights on navigating the shifting dynamics of AdTech and retail privacy in today’s data-driven world.
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