• Transforming Market Research in Big Companies with Stephan Gans, Pepsico

  • Oct 28 2024
  • Length: 25 mins
  • Podcast

Transforming Market Research in Big Companies with Stephan Gans, Pepsico

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  • Summary

  • Is there a consumer insights revolution, and will that change how multinational corporations do research? Stephan Gans, SVP, Chief Consumer Insights and Analytics Officer at Pepsico, wrote the book, The Consumer Insights Revolution. Stan Sthanunathan, CEO i-Genie.AI talks with Stephan about future-proofing your business through the control of data and tools.

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