• AEC Marketing, Biz Development & Engineering’s Future | ThriveCAST with Gabe Lett, Prairie Engineers
    Jan 30 2025

    In this episode of ThriveCAST, I sit down with Gabe Lett, Chief Marketing Officer at Prairie Engineers, an AEC marketing expert, and author of The "AEC Professional’s Guidebook." With over 20 years of experience in architecture, engineering, and construction (AEC) marketing, Gabe shares his insights on business development, proposal strategies, AI in AEC marketing, and the biggest challenges facing engineering firms in 2025.

    What you'll learn in this episode:

    • The evolving role of content marketing and thought leadership in AEC
    • How AI and technology are reshaping AEC marketing & business development
    • The impact of remote work, recruitment, and retention in the engineering industry
    • How AEC firms can attract and retain top talent amidst labor shortages
    • Why relationship-building is key to winning proposals and RFPs


    Learn about Prairie Engineers’ multidisciplinary approach to engineering, land surveying, and environmental services and how they serve federal agencies, DOTs, utilities, and state/local governments.

    Get Gabe's book: The AEC Professional’s Guidebook – Available on Amazon or at TheAECGuide.com.

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    53 mins
  • ThriveCAST: Storytelling Through Architecture
    Jan 24 2025

    In this episode of ThriveCAST, host Shannon Singler sits down with Cheryl Fosdick, a talented architect from Duluth, Minnesota, to explore the intersection of architecture, design, and storytelling. Cheryl shares her inspiring journey from Chicago to Duluth, reflecting on how community and cultural influences have shaped her career in the architectural field.

    Discover the unique design philosophy at CF Design and LUM Studio, where storytelling is at the heart of every project. Cheryl emphasizes the importance of engaging with clients on-site, creating physical models to better understand the emotional impact of spaces, and balancing functionality with artistic expression.

    The conversation delves into pressing topics, including the housing challenges facing Duluth, the role of community in successful projects, and how architects address sustainability and zoning constraints. Cheryl’s insights shed light on how architecture can foster connections, overcome limitations, and drive meaningful change within communities.

    Key Topics Covered:

    • The art of storytelling through architecture and design.

    • How cultural influences shape architectural decisions in Duluth and beyond.

    • Tackling housing challenges with innovative solutions for the future.

    • The impact of physical models on the design process and client collaboration.

    • Why community engagement is critical for meaningful architectural projects.

    • Overcoming zoning and regulatory hurdles to unlock creativity.

    If you’re passionate about architecture, design, or the emotional power of spaces, this episode is a must-watch! Cheryl’s dedication to her craft and commitment to creating spaces that resonate with people will inspire you.

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    49 mins