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📢I talk🎙️with Mika Shino Founder & CEO of Issei Mochi Gummies from Bethesda, MD. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁

If you haven't tried these yet, you are missing out. She shares her amazing story how a Whole Foods buyers' instincts kick-started this brand and how Mika with her PR philosophy landed her on the cover of Inc Magazine within two years as Inc Female Founder 2024!

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https://youtu.be/v-jW5OSs_sw

Summary

Mika Shino shares her journey from Kyoto, Japan, to becoming a successful entrepreneur with her brand, Issei Mochi Gummies.

She discusses her cultural influences, experiences at the UN in Paris, France, and the challenges of creating a healthier candy option for children. Mika emphasizes the importance of food in brain development, the philosophy of jazz in business, and her commitment to customer engagement through personal touches in her branding.

The conversation highlights her dedication to quality and the continuous evolution of her product. In this engaging conversation, Mika shares her journey of launching a product with Whole Foods, the challenges of manufacturing, and the importance of building relationships in the industry.

She discusses the pivotal moment at Expo West, her upcoming launches with Target, and the innovative flavors she is developing. Mika also opens up about the struggles of being a small business owner, the recognition she has received, and offers valuable advice for aspiring entrepreneurs, emphasizing the importance of starting without fear of failure.

AWARDS 2024
Inc. Magazine 2024 #2 Female Founders List
Most Innovative New Product 2024 Small Business Innovator
2024 Stevie Award Best Female Entrepreneur
World Food Innovation Award Best Snack 2024

#IsseiMochiGummies #fnbinnovation #ThirstyThursdays

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📢 HAPPY VETERANS DAY!!! "Special Segment Launch: Military Veterans in Civilian Life!"

📢I talk🎙️with Eric Martindale Founder & CEO of Elite Commerce Group in the Greater Philly area. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁

Learn how to leverage Amazon to Sell Retail and Learn tricks for CPG on Instacart!

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https://youtu.be/TMlJ2JeZ-Co

Learn how Eric transitioned from Executive Officer of the 2nd Combat Engineer Battalion to Founder and CEO of a game-changing technology for CPG companies selling online.

We discussed his transition from military to civilian life, the impact of elections on military operations, and the importance of discipline.

Eric shares his experiences in Iraq and Afghanistan, his journey into entrepreneurship, and how he navigates the Amazon marketplace with his agency.

Eric discusses various aspects of retail media, focusing on strategies for increasing product turns in stores like Whole Foods and Sprouts. They explore the significance of digital marketing in the beverage industry, the role of demos, and the challenges of mistrust in retail media reporting.

Eric shares insights on the transition from military to civilian life, emphasizing the importance of creating a new identity and the realities of job searching for veterans. The discussion concludes with reflections on how military experience shapes leadership in business.

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📢I talk🎙️with Thomas Angel Co-Founder of Altitude Beverages in Bend, Oregon. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁

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https://youtu.be/cWkac6fkdHs

[Originally Posted on April 5th, 2023.]

Thomas and his wife started Altitude Beverage because they wanted to create a coffee alternative for those that are in the CBD and Better-for-you beverage space. Their coffee alternative drinks are all Nitro cocktails that you actually shake before opening. They are smooth beverages mixed with Oatmilk, my favorite, 30mg of CBD, and Adaptogens which assist you in getting your day started. These are feel-good ingredients like Lion’s Mane for FOCUS, Chaga for immunity, and Reishi for gut health just to name a few.

They didn’t stop there. Next was all about the afternoon happy hour time you spend with your loved ones discussing your day. They were wanting a non-alcoholic option that helped you wind down. So, just like getting your day started, they wanted to help you wind down just the same.

They created three very different mocktails that have 20mg of CBD and are all based with white tea and a few bubbles. These adaptogens are for a nice recovery to the end of your day with Gaba, for calm, L-Thianine for relaxation and 5-HTP for serotonin.

Thomas had a very unusual journey into the beverage space and his story is one of kind. I don’t know a lot of Americans that speak Chinese, let alone one that ended up working for the President of Boeing living in Beijing, China. He tells his journey working at Boeing for 10 years and why he and his wife started Altitude Beverages.

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