The Profitable Creative

By: Christian Brim CPA/CMA
  • Summary

  • Hey, Creative! Are you ready to discuss profits, the money, the ways to make it happen? The profitable creative podcast is for you, the creative, how you define it. Videographers, photographers, entrepreneurs, marketing agencies. You get it. CEO of Core Group and author Christian Brim interviews industry experts, creative entrepreneurs and professionals alike who strive to be creative and make money at the same time. Sound like you?

    Tune in now. It's time for profit.


    © 2024 The Profitable Creative
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Episodes
  • The Power of Creativity in Marketing | Jon Weberg
    Dec 17 2024

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    PROFITABLE TALKS...

    In this episode, Christian Brim interviews John Weberg, founder of Profit-a-lize, about turning passion into profit. John shares his journey from starting a gaming blog at the age of 12 to becoming a successful digital marketer and consultant. They discuss the importance of understanding the value of money, pricing strategies, and the power of creativity in marketing. John emphasizes the need to entertain, educate, and entice customers through engaging content and personalized marketing. He also highlights the significance of contracts and proper deal structuring in business partnerships.


    PROFITABLE TAKEAWAYS...

    • Understand the value of money and how it can be scarce or abundant depending on your mindset.
    • Don't be afraid to charge higher prices for your products or services, as it can attract more committed and higher-quality customers.
    • Focus on entertaining and educating your audience in your marketing and sales process to build strong relationships and long-term customers.
    • Consider different pricing options for larger deals, such as upfront payments, residual income, or equity.
    • Always have contracts in place to protect yourself and clearly define the terms of any business partnership.

    Ready to turn your PASSION into PROFIT?!? Let's get CREATIVE ➡️
    https://www.coregroupus.com/profit-first-for-creatives

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    36 mins
  • From Hobbyist to Guitar Guru | Den Lopez
    Dec 12 2024

    Send us a text

    PROFITABLE TALKS...

    In this conversation, Den Lopez shares his journey from a hobbyist musician to a successful guitar teacher. He discusses the importance of making music accessible and enjoyable for everyone, emphasizing the need to change traditional teaching methods that often lead to high failure rates among learners. Den introduces his innovative teaching method that allows beginners to play songs quickly, fostering a sense of accomplishment and motivation. He also highlights the significance of belief in one's abilities and the impact of teaching on students' lives, ultimately focusing on the legacy that music can create within families. In this conversation, Den Lopez shares his unique approach to teaching guitar, emphasizing motivation and accessibility over traditional methods. He discusses the challenges of transitioning from an employee mindset to entrepreneurship, particularly regarding financial management and the importance of intentional spending. Den also highlights the significance of rhythm in music and his diverse musical influences, encouraging listeners to embrace their creativity and pursue their musical dreams.


    PROFITABLE TAKEAWAYS...

    • Anyone can play music, right?
    • The bigger the problem you solve, the more money you make.
    • Learning how to play the guitar is something that people really struggle with.
    • If you can have fun right off the bat, you'll want to do it more.
    • 95% fail rate with people trying to learn guitar.
    • It's a matter of belief more than a matter of fun.
    • You can create what you wanna create.
    • I can only help like five guitarists a day.
    • Every day I wake up, I'm trying to find the next Tressa.
    • That recording will still be there forever. Motivation is key in learning music.
    • Teaching methods should adapt to the learner's needs.
    • Every dollar should have a purpose to avoid unnecessary spending.
    • Transitioning to entrepreneurship requires a shift in mindset.
    • Rhythm is the foundation of music creation.
    • It's important to challenge traditional teaching methods.
    • Financial management is crucial for business success.
    • Believing in your ability to play music is the first step.
    • Diverse musical influences can enrich your experience.
    • Creating music can be simple and accessible.

    Ready to turn your PASSION into PROFIT?!? Let's get CREATIVE ➡️
    https://www.coregroupus.com/profit-first-for-creatives

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    44 mins
  • The Journey of a Filmmaker | Jason Sherman
    Dec 10 2024

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    PROFITABLE TALKS...

    In this episode of Profitable Creative, host Christian Brim speaks with Jason Sherman, founder of Vingo AI, about his diverse entrepreneurial journey and the importance of creativity in business. They discuss the challenges of marketing and sales, the significance of understanding the problems businesses solve, and the value of beta testing and iteration in product development. Jason shares insights on how to navigate the complexities of entrepreneurship while emphasizing the need for both creative and analytical skills. In this conversation, Jason Sherman shares his insights on the importance of user feedback in product development, his journey in filmmaking, and the creative processes behind his films. He discusses the challenges of writing screenplays, the significance of research in storytelling, and offers practical tips for aspiring writers. The conversation also touches on his favorite sci-fi influences and the evolution of his writing career, including his experiences with publishing and the impact of his work on audiences.

    PROFITABLE TAKEAWAYS...

    • The hardest part of running a business is answering repetitive questions.
    • Creating is the common thread in Jason's entrepreneurial journey.
    • Most entrepreneurs underestimate the effort required after product creation.
    • Understanding the lifetime value of a customer is crucial for pricing.
    • Beta testing and iteration are essential for refining a business idea.
    • You must adapt your concept based on market feedback.
    • Selling is as important as creating a product.
    • AI is the next hurdle for businesses to overcome.
    • Creativity is not limited to artistic endeavors; it's essential in all industries.
    • You should be ready to pivot your business model as needed. Build something based on user feedback before launching.
    • Filmmaking can be a passion, but profitability varies.
    • Successful films can be made on low budgets.
    • Creative people often have an itch to create.
    • Writing a screenplay requires a solid structure and research.
    • Don't worry about perfection in the first draft.
    • Writing one page a day can lead to completion.
    • Interstellar is a standout in sci-fi cinema.
    • The importance of storytelling in film is paramount.
    • Publishing experiences can shape a writer's journey.

    Ready to turn your PASSION into PROFIT?!? Let's get CREATIVE ➡️
    https://www.coregroupus.com/profit-first-for-creatives

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    42 mins

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