Today’s guest on The Millionaire Maker Show is Shawn Anthony, a networking maestro and founder of Pod Pro Max. We’ll be focusing on the rise of visual podcasts, strategies for getting on podcast shows, building meaningful relationships, and leveraging AI in podcasting to enhance your business journey.

Shawn Anthony is The Networking Maestro, Talent Manager, founder of PodProMax and the voice behind the acclaimed "School's Over Now What?" podcast. Renowned as a master networker, he has forged invaluable alliances with the world's top coaches, influencers, and podcasters. With his remarkable ability to bring together visionaries from diverse fields, Shawn has become a highly sought-after communicator and agent.

• Booming Visual Podcasts: Visual podcasts are becoming a vital medium for establishing credibility and authority in the online coaching space.
• Maximize Your Reach: Utilize platforms like YouTube to enhance your podcast's visibility and reach a broader audience.
• Research Before Pitching: Know the shows you want to be on; tailor your pitch to demonstrate your understanding and the unique value you can offer.
• Importance of Representation: Aligning yourself with representation can open doors and enhance your credibility in the podcasting and coaching space.
• Relationship Management: Building and maintaining genuine relationships is crucial for success in podcasting and in scaling your business.
• Embrace AI as a Tool: AI can assist in editing and managing podcasts, but the authentic human connection remains irreplaceable in transformational coaching.

Shawn discusses the shift towards visual podcasts as a means to build authority and engage audiences. He emphasizes how accessible podcasting has become today compared to the past.

• Research: Understand the podcast’s theme and audience before pitching yourself as a guest in your niche.
• Tailored Pitches: Highlight specific episodes where you could add value or offer insights relevant to your business.
• Social Engagement: Follow hosts on social media to build rapport and increase the chances of your pitch being noticed.

Shawn shares his experience of valuing relationships in his career and how it has led to success. He stresses the importance of integrity, follow-through, and authentic connections.

AI tools can assist with editing but cannot replicate the genuine human connection that podcasts offer. Shawn highlights the unique value of hearing authentic voices over time, creating lasting impacts in your coaching practice.

• "Podcasting is the new media."
• "If it doesn't blow up, I can promise you, it's going to help you learn how to talk better."
• "Men lie, women lie, numbers don’t."
• "Dream it, believe it, go out and get it."

• Shawn’s website: Podpromax.com
• Follow Shawn on Instagram: https://www.instagram.com/shawnranthony
• Get my free bundle, The Social Media Sales Machine: sellmorewithsocial.com

Welcome to another episode of The Millionaire Maker Show. Today’s focus is on Generating High-Quality Referrals Using the Upstream Model to unlock better business opportunities. Special guest, Justin Stoddart, and I dive into practical tips for keeping relationships "hot" in the context of networking and collaboration, which is essential for business success.

Justin Stoddart is the founder and CEO of Pro Insight, a networking platform aimed at real estate and service professionals. He is an authority in marketing and business strategy with over 20 years of experience. Justin is also the author of the bestselling book The Upstream Model, which reveals strategies for generating high-quality referrals. Additionally, he hosts the Think Bigger Real Estate Show, where he interviews top achievers and explores strategies for scaling businesses.

• The Upstream Model is a partnership-focused approach to business and essential for generating high-quality referrals.
• Relationships are a long-term game; it’s essential to invest in your relationship bank accounts.
• Avoid traditional networking pitfalls; prioritize direct, value-driven conversations that lead to business growth.
• Identify professionals who have existing influence over your ideal clients and collaborate with them to generate high-quality referrals.
• Understanding common ground and shared interests is vital for effective networking and referrals.

• Networking doesn’t have to be a slow, drawn-out process.
• Engage in direct discussions about mutual interests instead of lengthy meetings and social events.
• Identify clients who could benefit from your network and introduce professionals who can help them.
• Approach networking with a spirit of reciprocity—collaborate rather than compete to enhance your referral network.

• Overcome the antiquated notion of slow networking; embrace speed and efficiency to foster growth.
• Understand the true value of your client relationships and look beyond surface interactions.
• Utilize data to recognize opportunities within your existing client base, aiding in generating high-quality referrals.

• Surrounding yourself with high achievers can elevate your mindset and business opportunities.
• Intentionally seek out relationships that inspire growth across various aspects of life, especially in coaching and personal development.
• Be aware of influences that can either uplift or diminish your professional reputation.

• “I didn’t have to know everyone. I just needed to know the right people.”
• “When you take care of people even when you’re not getting paid, it opens the door to serve them and their friends more often.”
• “If you can surround yourself with more people who are dreamers and achievers, it will expand your possibilities.”
• “Choose your friends wisely; influences can elevate you or harm you.”

• Justin’s website: https://proinsight.com
• Follow Justin on social media: @justinstoddart
• Get my free bundle, The Social Media Sales Machine: sellmorewithsocial.com

In today’s episode, I’m thrilled to welcome Monica Madrid, the founder of Football Is Sexy. This brand is all about empowering women through football education and stylish apparel. Monica shares her incredible journey, from working with iconic artists like Prince and Rick James to building a successful platform that connects and empowers passionate female football fans. We dive into how Monica has leveraged media appearances, including her spot on The Kelly Clarkson Show, to grow and scale her brand.

Monica Madrid is the founder of Football Is Sexy, a unique brand that unites and empowers female football fans through educational content and stylish apparel. She began her career as a dancer on Soul Train, working closely with legendary artists such as Prince and Rick James. Monica has transitioned from the music and mortgage industries to launching her football-focused platform for women, earning her features on major outlets like The Kelly Clarkson Show.

• Leverage Opportunities: Monica highlights the importance of not resting on past successes. Always look ahead to new opportunities.
• Collaboration is Key: Through collaborating with other creators, Monica has expanded her reach and strengthened her brand community.
• Content Consistency: Producing consistent and valuable content is crucial for building and maintaining an engaged audience.
• Resilience: Monica’s journey across multiple industries emphasizes perseverance and the ability to pivot when necessary.
• Women Empowerment: Football Is Sexy creates an inclusive space where women can feel seen and celebrated in football culture.

• Instagram Strategy: Monica shares how she focuses on collaborating with other women passionate about football to expand her reach and engagement on Instagram.
• Collaboration Outreach: Actively seeks out creators by searching for female fans of specific teams and reaches out with simple, authentic messages.
• Mutual Benefits: Collaborating allows Monica to expand her audience while also supporting other creators in her niche, creating a win-win scenario.

• Breaking Into a New Space: Monica discusses the challenges of entering a niche where women are often underrepresented and the difficulty of being the "new kid on the block."
• Staying Resilient: Despite setbacks, Monica emphasizes the importance of pushing forward and appreciating the support from collaborators and fans.

• Morning Routine: Monica starts her day at 4:30 AM, using the early hours for productivity. This routine helps her set the tone for the day and focus on what matters.
• Post-It Notes: A firm believer in using post-it notes to track tasks, Monica finds great satisfaction in crossing off completed items—a key to her organization.

• "Yesterday is yesterday, and today is today. I can’t hold on to that—what am I going to do today?"
• "If you don’t ask, you don’t get."
• "Real football fans want to watch the game—sometimes, we’re the only ones in our circles ready to spend $400 for a ticket."
• "You have to have humor and a backbone to be an entrepreneur."

• Monica’s website: www.footballissexy.com
• Follow Monica on Instagram: