• EP29: Finding the Right Freelancers for Your Business with Krystal Stephens
    Nov 22 2024

    In this episode of the "Meaningful Marketing Podcast," we check out into the world of strategic outsourcing for health, wellness, and fitness business owners. Join host Chantal as she sits down with Krystal Stephens, founder of The Worksource, to discuss the challenges and triumphs of finding the right freelancers to help grow your business. Learn the difference between social media marketers and managers, the importance of solid email marketing before running ads, and why understanding exactly what you need is crucial for success. Whether you're a business owner looking to outsource or a skilled freelancer seeking new opportunities, this episode is packed with everything you need to know!

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    22 mins
  • EP28: The True Power of ChatGPT in Marketing with Adam Bell
    Nov 15 2024

    Welcome to another exciting episode of the Meaningful Marketing Podcast! Today, we explore how AI and ChatGPT can help you to turn your marketing strategy into something truly extraordinary. Joined by Adam Bell from MaitrixAI, we explore practical tips and advanced techniques to harness the full potential of AI, all delivered from the scenic backdrop of the Philippines. From understanding the human touch in AI outputs to crafting tailored marketing plans, this episode has some great advice and real-world examples to give your marketing a distinct competitive edge. To find out more on MaitrixAI's workshops visit their website: Ask AI Workshop

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    18 mins
  • EP27: Behind the Scenes with my VA
    Nov 8 2024

    Join Chantal Gerardy as she sits down in the picturesque setting of the Philippines with her Executive Assistant, Iane, for a special episode of the Meaningful Marketing Podcast. Dive into an open and honest conversation about the inner workings of a successful VA relationship. From the journey of finding the right VA, setting clear job descriptions, and maintaining effective communication, to the challenges faced by aspiring VAs - this episode is packed with invaluable advice and tips. Whether you're a business owner looking to hire your first virtual assistant or a VA navigating your career, this episode offers valuable lessons on building a productive and harmonious professional relationship. Plus, get a glimpse of the personal bond that makes this partnership truly special. Don't miss out—tune in now and learn how to create your seamless VA partnership!

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    21 mins
  • EP26: The Sponsorship Formula: Marketing That Wins Sponsors
    Nov 1 2024

    In this new episode of the Meaningful Marketing Podcast, host Chantal Gerardy dives into the world of sponsorship marketing. Discover how partnering with the right sponsors can provide the financial support, visibility, and resources your business needs. Learn practical strategies to attract and secure sponsors, tailor your approach to different sponsor motivations, and craft compelling sponsorship proposals. Whether you're seeking visibility, tax offsets, or values-driven contributions, this episode is packed with all you need to know. Plus, get inspired by real-world examples and lead generation strategies that will elevate your marketing. Tune in and get more from your marketing game with the power of sponsorship!

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    10 mins
  • EP25: The Top 10 Social Media Platforms for Australian Businesses
    Oct 25 2024

    In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy breaks down the top 10 social media platforms used by Australians in 2024. Discover the unique audiences, engagement styles, and content strategies for each platform to make informed decisions about where to invest your time and money for the best results. Whether you're in B2B or B2C, this episode provides practical tips to help you connect with your ideal customers, drive conversions, and achieve your business goals. Tune in for actionable insights and start optimising your social media presence today.

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    14 mins
  • EP24: Empower Your VA to Master Your Marketing
    Oct 18 2024

    In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy explores how to transform your virtual assistant into a confident marketing manager who can drive consistent leads and sales. Learn practical methods to upskill and empower your VA to streamline your marketing processes and free up your time for your other business activities. Tune in to discover proven strategies to boost productivity, enhance skill development, and prevent burnout—all designed to help you grow your business with less stress and greater efficiency!

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    18 mins
  • EP23: The Power of Sales Psychology and Money Mindset with guest Kevin Bees
    Oct 11 2024

    Join Chantal Gerardy, and special guest Kevin Bees on the latest episode of the Meaningful Marketing Podcast as they delve into the transformative power of having the right money mindset. Discover how shifting your beliefs about money and self-worth can dramatically impact your business success. Kevin shares his journey from accounting and finance to becoming Australia's leading profit maximisation expert, along with actionable strategies to break through your financial barriers. This episode is packed with invaluable insights on harnessing the psychology of money, making meaningful marketing decisions, and ensuring your business thrives. Tune in for a dose of inspiration and practical tips you won't want to miss! If you would more information on Kevin and the things discussed in today's episode, please visit his website profithive.com.au

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    32 mins
  • EP22: Facebook Group Admin Management: From Engagement to Lead Generation with guest Martha Mok
    Oct 4 2024

    Join Chantal Gerardy in this exciting episode of the Meaningful Marketing Podcast as she uncovers the world of Facebook Groups with special guest, Martha Mok, the inspiring leader behind "Yeah the Girls 40 Plus" community. Fresh off a motivational cruise, Chantal and Martha share their experiences and insights on how to leverage Facebook Groups as powerful lead generation tools. Check out and join Martha’s Facebook Group here: Yeah the Girls 40 Plus

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    24 mins