• The Influential Power of Audio

  • Sep 29 2024
  • Length: 27 mins
  • Podcast

The Influential Power of Audio

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  • Summary

  • Sound is powerful.

    Doug connects Dallas Taylor of the Twenty Thousand Hertz podcast to explore the remarkable influence of audio on human connection and branding. From the hidden magic of Sonic branding to how podcasts create lasting bonds, they uncover why audio remains one of our most potent yet underutilized senses.

    They also dive into the darker side of audio, discussing the rise of deep fake technology and its impact on trust in the digital age. Whether you’re a PR professional or just curious about sound’s role in our lives, this episode offers valuable insights into the world of audio.

    Listen For
    4:17 Audio’s Hidden Powers
    6:58 Sonic Branding’s Emotional Impact
    11:41 Audio and Deep Fakes
    20:55 Answer to Question Posed Last Week by Dean Heuman

    Guest: Dallas Taylor
    Website
    Dallas’ podcast 20 Thousand Hertz


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