The Employer Branding Playbook

By: Bespoke Careers
  • Summary

  • This podcast series is designed for architecture and design leaders, as well as HR professionals, looking to elevate their employer brand to attract and retain top talent. Join us as we interview seven industry experts in employer branding, offering actionable insights and strategies to help you build a stronger, more appealing company culture.

    Hosted on Acast. See acast.com/privacy for more information.

    Bespoke Careers
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Episodes
  • Balancing pay & perks to attract and retain talent with James Boggan
    Nov 7 2024

    Creating the right salary and benefits package is both an art and a science.


    Join us as we talk to James Boggan, Allied AIA on how to develop salary and benefits strategies that not only attract exceptional designers, but reinforce your firm's values and strengthen your employer brand.


    Learn practical approaches to building compensation packages that give your firm a competitive edge.


    Hosted on Acast. See acast.com/privacy for more information.

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    19 mins
  • How to enhance your employer brand through marketing with Ayo Abbas
    Nov 4 2024

    In this episode of the Bespoke Careers Employer Branding Playbook, we sit down with Ayo Abbas, a marketing expert in the built environment, to explore how strategic marketing can help architecture and design firms build a strong employer brand.


    Ayo shares her insights on attracting top talent, the importance of clear messaging, and the role marketing plays in shaping an organisation’s identity.


    We dive into the difference between attraction and retention, and how marketing can be a powerful tool to strengthen your company’s reputation as a top employer in the industry. Whether you're an architect, designer, HR professional, or hiring manager, this conversation is packed with valuable insights.


    Hosted on Acast. See acast.com/privacy for more information.

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    23 mins
  • How to build a successful company culture with Jimmy Bent
    Oct 30 2024

    Jimmy Bent is all about culture.


    After nearly 20 years as the heart of Bespoke’s company culture, Jimmy Bent shares his journey in Episode 4 of the Bespoke Careers Employer Branding Playbook.


    With insights from his 18-years as Bespoke’s unofficial “Chief People Officer,” we'll discuss building a great workplace, scaling culture globally, and hiring strategies for architecture and design firms that keep teams strong and connected.


    Don't miss it!


    Hosted on Acast. See acast.com/privacy for more information.

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    26 mins

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