• The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

  • By: Aaron LeBauer
  • Podcast

The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

By: Aaron LeBauer
  • Summary

  • The CashPT Lunch Hour Podcast with Aaron LeBauer. Have you considered starting a cash practice but have doubts or were told it’s a bad idea? Join Aaron LeBauer as he explores how leading cash-based practice owners have achieved success, how leading physical therapists market their practice and what’s possible in a physical therapy cash-based practice. Learn more: www.LeBauerConsulting.com
    Copyright 2023 Aaron LeBauer
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Episodes
  • Generate new leads for a cash-based clinic
    Feb 21 2025

    In today’s episode of The Aaron LeBauer Show, I break down the real strategies that matter when it comes to generating leads for your cash-based clinic. While everyone thinks Facebook ads are the golden ticket, I share practical, effective tactics that will move the needle for your business.

    Tune in to learn how to:

    • Cut through the Facebook ad hype
    • Get in front of the right people
    • Create an irresistible offer
    • Leverage the right software
    • Understand your ideal client (avatar)

    Time Stamps:

    1:00 - Introduction

    4:10 - Do you really need a marketing budget?

    9:16 - Building an irresistible offer

    15:46 - The role of workshops

    26:30 - Time marketing explained

    Ready to build a thriving practice? Hit play and let’s dive in!

    Connect with Aaron:

    Facebook: https://www.facebook.com/AaronLeBauer

    Instagram: https://www.instagram.com/aaronlebauer/

    CashPT Nation FB Group: https://www.facebook.com/groups/CashPTNation

    9 Profit Accelerators: https://www.aaronlebauerlive.com/9-profit-accelerators-webinar-registration

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    35 mins
  • From Inbox to Appointment - The Steps to Getting New Patients using Email
    Feb 14 2025

    In today’s episode, Dr. Derek Nielsen flips the script and interviews me! We’re diving deep into marketing strategies that every cash-based PT clinic owner should know. Whether you’re new to the game or looking to grow, this episode is packed with actionable insights.

    We cover:

    -Diversifying your referral sources

    -Finding patients for a new clinic

    -How to get clients to come back

    -Repurposing content for maximum exposure

    -Collecting leads & converting them

    -Marketing versus sales strategies

    -Leveraging automation to scale

    -Staying top of mind with your email list


    Time Stamps:

    1:00 Introduction

    2:02 Getting referrals as a new cash PT

    8:57 How tactics have shifted over time

    16:25 Staying in front of potential clients

    19:35 Facebook marketing in today’s world

    25:50 The ins and outs of free offers

    34:26 Attracting the right clients & patients

    42:49 Then versus now: marketing in 2009 vs today

    46:45 Do you need to learn copywriting to succeed?


    Don’t miss out on these tips—be sure to subscribe and share with fellow PTs!


    Connect with Aaron:

    Facebook: https://www.facebook.com/AaronLeBauer

    Instagram: https://www.instagram.com/aaronlebauer/

    CashPT Nation FB Group: https://www.facebook.com/groups/CashPTNation

    9 Profit Accelerators: https://www.aaronlebauerlive.com/9-profit-accelerators-webinar-registration


    Connect with Derek:

    Website: https://thenewagept.com/

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    57 mins
  • Scaling a Successful Cash Practice in a Small Town with Dr. Mary Bengoa
    Feb 7 2025

    In today’s episode, I speak with Dr. Mary Bengoa, who owns her own cash-based practice in rural Nevada. She believes in working with each patient one on one to find out what it is that they want to achieve and devise a plan that let's the patient become an active part of transforming their own life. It is all about a partnership with the patient and providing the guidance and care needed to help them get their life back.

    We cover:

    -Mary’s story getting into physical therapy

    -working in a hospital setting

    -navigating PT school

    -opening her own practice

    -creating the vision for her practice

    -serving the community

    -collaborative care


    Time stamps:

    1:00 introduction

    3:49 lessons from early days of PT

    7:27 former rodeo days

    9:42 long distance marriage through PT school

    11:52 deciding to start her own practice

    19:15 current state of practice

    24:55 serving all types of people

    29:17 deciding to work with Aaron

    32:57 game changers for her business

    37:28 advice to other PTs


    Connect with Aaron:

    Facebook: https://www.facebook.com/AaronLeBauer

    Instagram: https://www.instagram.com/aaronlebauer/

    CashPT Nation FB Group: https://www.facebook.com/groups/CashPTNation

    9 Profit Accelerators: https://www.aaronlebauerlive.com/9-profit-accelerators-webinar-registration


    Connect with Mary:

    Website: https://www.bengoapt.com/

    IG: https://www.instagram.com/bengoapt/

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    45 mins

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