• Tales from the Checkout Line: A Gen Z Shopper's Perspective on Black Friday

  • Oct 17 2023
  • Length: 27 mins
  • Podcast

Tales from the Checkout Line: A Gen Z Shopper's Perspective on Black Friday

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  • Summary

  • This episode features an insightful conversation with Isabella, a Gen Z consumer, as we discuss the nuances of Black Friday shopping, the tangible appeal of in-store shopping versus online, and the ever-evolving dynamics of brand loyalty among different generations. Isabella offers a fresh perspective on shopping trends, brand loyalty, and the significant influence of digital channels, particularly among the Gen Z cohort.
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