THE CAMPFIRE CIRCLE | executive visibility, thought leadership, brand storytelling, personal brand, Linkedin marketing

By: Tania Bhattacharyya | Thought Leadership Strategist & Linkedin Marketing Expert
  • Summary

  • The Campfire Circle Podcast is made for mission-driven humans ready to build a personal brand that drives change and raises revenue. In our episodes, you can expect to learn about executive visibility, throught leadership, brand storytelling, and LinkedIn marketing for executives and teams.

    We talk about getting a seat at the table .... but those who built it decide who’s allowed to sit, and how. Really, who wants to sit in a stuffy boardroom anyway?

    Let’s reimagine the ultimate space of leadership as a Campfire Circle - where we share our vulnerable stories, build brave communities to huddle with, and where there is always room.

    We are the ones we’ve been waiting for.

    © 2024 THE CAMPFIRE CIRCLE | executive visibility, thought leadership, brand storytelling, personal brand, Linkedin marketing
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Episodes
  • E68: 10 Strategic LinkedIn Use Cases for Social Impact Communicators
    Nov 6 2024

    Using LinkedIn is kind of like eating your vegetables. You know it’s good for you and something you’re “supposed” to do.
    But you’re a social impact communicator. You’re busy and you have a lot of options for ways to get your message out there. That means you have to be strategic about where you spend your time.
    In this episode, I share 10 ways you can strategically use LinkedIn as a social impact communicator. Hopefully, this will give you some ideas of not only what you should do when you get on LinkedIn to amplify your mission, but why you should do it.

    We discussed:
    [01:39] Finding the right board members and volunteers
    [04:43] Communicating with existing donors
    [06:55] Being seen and seeing others
    [10:01] Amplifying your executives as trusted thought leaders
    [12:39] Building team camaraderie and culture
    [14:31] Breaking down stigma
    [16:35] Attracting opportunities and amplifying your events

    To read a full transcript of the episode, visit: LUMOS MARKETING

    Resources from this episode:
    Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
    Other Campfire Circle podcast episodes I recommend:
    Episode 65: Social Impact Storytelling: why, when, and where
    Episode 53: 10 Copy Coaching Tips for Engaging LinkedIn Content
    Podcast Episode 38: How to Be Lazy on LinkedIn: Build Clarity, Content & Community


    Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter

    Connect with Tania Bhattacharyya:
    LinkedIn: Tania Bhattacharyya
    Instagram: @taniabhat
    Website: lumosmarketing.co

    Produced by Ideablossoms

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    20 mins
  • E67: What I Learned at the Communications Network Annual Conference
    Oct 23 2024

    *In the episode, I accidentally say "offensive" instead of "defensive" when talking about my second takeaway - my error!*

    I just got back from the Communications Network Conference in Kansas City!
    I’m taking a page out of my own book (aka the previous episode) and sharing key takeaways and practical applications from what I learned – specifically for your thought leadership and executive visibility on LinkedIn.

    We discussed:
    [01:54] Tips for showing up confidently with your messaging
    [04:40] Storytelling as a defensive strategy
    [07:05] Tying back stories to what’s actually important
    [09:46] Create a thoughtful digital footprint on LinkedIn
    [11:58] Post-election communication strategies

    To read a full transcript of the episode, visit: LUMOS MARKETING

    Resources from this episode:
    Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
    Check out my webinar with CommsNet earlier this year: LinkedIn for Social Impact Communicators in 2024
    Session Speaker Information:

    • Jonah Berger
    • Center for Public Interest Communications and the Council on Foundations
    • Kate Tellers at The Moth
    • Sree Sreenivasan, CEO of Digimentors
    • Democracy Fund

    Next year’s conference is in Denver, Oct 15 - 17, 2025.


    Other Campfire Circle podcast episodes I recommend:
    Catch up with last episode: Episode 66: Using LinkedIn to create your conference networking strategy
    Episode 53: 10 Copy Coaching Tips for Engaging LinkedIn Content


    Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter

    Connect with Tania Bhattacharyya:
    LinkedIn: Tania Bhattacharyya
    Instagram: @taniabhat
    Website: lumosmarketing.co

    Produced by Ideablossoms

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    15 mins
  • E66: Conference Connections: LinkedIn Strategies Before, During, and After
    Oct 9 2024

    We’re in the thick of conference season. LinkedIn is a great tool to prepare for gatherings beforehand, build stronger connections during the event, and maintain relationships into the future.
    How do you maximize LinkedIn for conferences? The work starts before you arrive and continues after you leave. Let’s talk about it.
    In this episode, we'll explore how to leverage LinkedIn to have a better conference experience, and to turn those brief conference encounters into ongoing relationships that can drive your mission forward.

    We discussed:
    [02:25] Leveraging LinkedIn before the conference
    [11:32] Maximizing your conference experience
    [14:39] Effective follow-up strategies after a conference

    To read a full transcript of the episode, visit: LUMOS MARKETING

    Resources from this episode:

    Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter

    Other Campfire Circle podcast episodes I recommend:
    Episode 1: Turning Conversations Into Cash with Quinn Conyers
    Episode 47: LinkedIn’s Algorithm … What you Should Know
    Episode 53: 10 Copy Coaching Tips for Engaging LinkedIn Content


    Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter

    Connect with Tania Bhattacharyya:
    LinkedIn: Tania Bhattacharyya
    Instagram: @taniabhat
    Website: lumosmarketing.co

    Produced by Ideablossoms

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    18 mins

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