Facundo Santana, the co-founder of basement, a forward-thinking design and development studio located in Argentina joins Adobe for an engaging conversation on the role of their Labs division. We will explore the motivation behind the establishment of Basement's Labs division, its role in nurturing design innovation, and the significant value it brings to both the agency and their clients.

Speaker BIO

Co-founder & Managing Partner of basement studio, where he leads growth, operations, and strategy. With a background in design and a sharp business acumen, Facundo bridges creativity and strategy to drive the company’s vision forward. In addition, he is a member of SoDA, an exclusive network of digital agency leaders, and the Entrepreneurs' Organization (EO), an LP at Newtopia, and actively supports innovative startups as both an investor and advisor through basement ventures.

LINKS

About Facundo Santana - https://www.linkedin.com/in/facundo-santana-69053459/

About basement - https://basement.studio/

Full Recording on LinkedIn - https://www.linkedin.com/events/7153427666337992705

Talin Wadsworth - https://www.linkedin.com/in/talinwadsworth/

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About Adobe: Adobe offers groundbreaking technology that empowers everyone, everywhere to imagine, create, and bring any digital experience to life. ⁠www.adobe.com⁠
About SoDA: SoDA is a global network of innovative digital agencies. ⁠www.sodaspeaks.com⁠
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Edited with Adobe Audition and Adobe Podcast: ⁠podcast.adobe.com⁠.

For more information please contact ⁠sodaserieslive@adobe.com⁠

David Sheldon-Hicks, co-founder of Territory Studio, joins Adobe for a lively discussion on how his passion for the craft of motion graphics has driven his work in film, games, and commercial campaigns. We’ll explore the interplay between motion pictures and technology, how AI is revolutionizing the creation of custom tools for artists, and the importance of understanding human behavior in shaping technologies of tomorrow.

Speaker BIO
Having cut his teeth in graphics for digital media and music videos, David’s passion for craft and creative led him to commercial campaigns, film and gaming.

David Sheldon-Hicks - https://www.linkedin.com/in/david-sheldon-hicks

About Territory Studio - Founded in 2010 out of a shared passion for creative craft and visual narratives, Territory is a multidisciplinary studio dedicated to delivering innovative and engaging projects. Led by Founder and Creative Director David Sheldon-Hicks, the ambitious London studio thrives on near- and future-vision challenges across diverse briefs for films, games, and brands.
https://territorystudio.com/

Reel - https://territorystudio.com/project/film-reel-2023/

Full Recording on LinkedIn - https://www.linkedin.com/events/7232154016560861184/

Talin Wadsworth - https://www.linkedin.com/in/talinwadsworth/

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About Adobe: Adobe offers groundbreaking technology that empowers everyone, everywhere to imagine, create, and bring any digital experience to life. ⁠www.adobe.com⁠
About SoDA: SoDA is a global network of innovative digital agencies. ⁠www.sodaspeaks.com⁠
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Edited with Adobe Audition and Adobe Podcast: ⁠podcasts.adobe.com⁠.

For more information please contact ⁠sodaserieslive@adobe.com⁠

Founder and Creative Technologist at borabora studios, Florian Wögerer, joins Adobe for a lively discussion on pushing the boundaries of immersive experiences, the role of prototyping in creating these experiences, keeping the hype train under control, and cultivating a happy and loyal workforce.

Speaker BIO

Florian Wögerer is an innovative entrepreneur, creative technologist, founder and CEO of borabora Studios. With a strong focus on the fusion of creativity and cutting-edge technology, he develops interactive, playful experiences for brands worldwide. His expertise ranges from real-time 3D technology, digital transformation, and generative AI to immersive experiences in museums, exhibitions, and retail. Under his leadership, borabora studios have implemented major projects for renowned international companies that blur the boundaries between the digital and real worlds.

LINKS

Florian Wöegerer - https://www.linkedin.com/in/florianwoegerer/

borabora studios - https://www.boraborastudios.com/

Book: "Slow Productivity" by Cal Newport - Available from your favorite book reseller

Complete livestream discussion - https://www.linkedin.com/events/7178098045878693888/

Talin Wadsworth - https://www.linkedin.com/in/talinwadsworth/

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About Adobe: Adobe offers groundbreaking technology that empowers everyone, everywhere to imagine, create, and bring any digital experience to life. ⁠www.adobe.com⁠
About SoDA: SoDA is a global network of innovative digital agencies. ⁠www.sodaspeaks.com⁠
__
Edited with Adobe Audition and Adobe Podcast: ⁠podcasts.adobe.com⁠.

For more information please contact ⁠sodaserieslive@adobe.com⁠