Episodes

  • 1101: Pivot Points: Unlocking the Secrets of Buying and Selling Online Businesses with Justin Cooke

    1101: Pivot Points: Unlocking the Secrets of Buying and Selling Online Businesses with Justin Cooke
    Nov 20 2024
    Founder at Empire Flippers and host of Empire Flippers podcast, Justin Cooke is the brand ambassador of the company. From content to paid traffic, he keeps the sales staff busy and the lead funnels full. He lives on the road with his wife and regularly travels through SE Asia, Europe, and the US. Listen to this informative Sharkpreneur episode with Justin Cooke about unlocking the secrets of buying and selling online businesses. Here are some of the beneficial topics covered on this week’s show: - How there are currently favorable conditions for buying e-commerce businesses at reasonable prices. - Why there is a disconnect between sellers who feel they’ve maximized their businesses and buyers looking for growth opportunities. - How buyers and sellers would benefit from educational resources about navigating the marketplace. - Why Empire Flippers has launched Web Street, a platform pairing experienced operators with investors seeking passive income. - How it’s important for those in leadership to transition from being hands-on to being more strategic about delegation. Connect with Justin: Guest Contact Info X: @EmpireFlippers Instagram: @empireflippers Facebook: facebook.com/EmpireFlippers Links Mentioned: https://empireflippers.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    22 mins
  • 1100: The Curious Mind Behind the 80/20 Sales and Marketing Revolution with Perry Marshall

    1100: The Curious Mind Behind the 80/20 Sales and Marketing Revolution with Perry Marshall
    Nov 18 2024
    Perry Marshall is a world-renowned business strategist, celebrated for his expertise in applying the 80/20 Principle to transform businesses from seven-figure revenue to eight figures. Endorsed by FORBES and INC Magazine, Perry is one of the most expensive and influential consultants. He has authored ten books, including the acclaimed Ultimate Guide to Google Ads, which laid the foundations for the $500 billion digital advertising industry. Perry’s reinvention of the Pareto Principle is featured in Harvard Business Review. NASA’s Jet Propulsion Labs uses his 80/20 Curve for productivity. He founded the $10 million Evolution 2.0 Prize, announced at London’s Royal Society, the world’s largest science research challenge. Perry is a co-founder of the AACR’s Cancer & Evolution Working Group. Based in Chicago with his family, Perry’s influence extends across over 300 industries. Listen to this informative Sharkpreneur episode with Perry Marshall about the 80/20 sales and marketing revolution. Here are some of the beneficial topics covered on this week’s show: - How the 80/20 rule is a universal principle applicable beyond business. - Why you shouldn’t rely on quick-fix tactics that eventually become obsolete. - How asking deeper questions and pursuing curiosity unlocks new insights. - Why the best scientists maintain their curiosity and humanity. - How meaningful connections and insights can emerge from following your passions. Connect with Perry: Guest Contact Info X: @PerryMarshall Facebook: facebook.com/perrymarshallcom Links Mentioned: https://www.perrymarshall.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    27 mins
  • 1099: Revolutionizing Early Career Recruitment: How College Recruiter is Helping Millions Find Their First Job with Steven Rothberg

    1099: Revolutionizing Early Career Recruitment: How College Recruiter is Helping Millions Find Their First Job with Steven Rothberg
    Nov 13 2024
    Steven Rothberg is the Founder of College Recruiter job search site, which believes that every student and recent graduate deserves a great career...and that it should be easy and inexpensive for employers to hire them. Each year, more than 12 million students, recent graduates, and other early career candidates use College Recruiter to help them find part-time, seasonal, internship, and other early career job opportunities almost anywhere globally. Steven founded the company out of which College Recruiter grew way back in 1991. He had just graduated from law school, passed the bar, and was working as a lawyer when he decided to get out of law to, as he says, enjoy his life. He invested almost all of his savings -- about $200 -- to buy business cards, letterhead, and a fax machine. He then convinced a number of departments at his alma matter, the University of Minnesota, to allow his little business to publish their official campus map for them. He gave the school the maps for free, they distributed them to students, and the company earned its revenues from the sale of advertising around the edges of the maps. That led to also publishing employment magazines called College Recruiter and that led to the first version of the company's website going live in 1996. By 2000, the company had shutdown the profitable maps and magazines to focus on the website. Listen to this informative Sharkpreneur episode with Steven Rothberg about revolutionizing early career recruitment. Here are some of the beneficial topics covered on this week’s show: - How College Recruiter partners with affiliate sites, including college career services, scholarship sites, and other job boards. - Why the average rate of applying to a job listing after viewing it is only 5%. - How College Recruiter automatically distributes job postings to relevant partner sites based on job specifics. - Why low-skill jobs see higher application rates than specialized roles. - How AI has disrupted various industries, including job search and recruitment. Connect with Steven: Guest Contact Info Facebook: facebook.com/EntryLevelJobs LinkedIn: linkedin.com/company/collegerecruiter-com Links Mentioned: https://collegerecruiter.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    23 mins
  • 1098: The Franchise Maven: Finding the Perfect Business Fit with Greg Mohr

    1098: The Franchise Maven: Finding the Perfect Business Fit with Greg Mohr
    Nov 11 2024
    Gregory Mohr is a visionary entrepreneur, Wall Street Journal Best Selling author, and the driving force behind Franchise Maven. Gregory's journey from a seasoned micro-electric circuit engineer to the CEO and founder of a thriving franchise empire is nothing short of inspiring. In his two compelling books, Real Freedom: Why Franchises Are Worth Considering and How They Can Be Used For Building Wealth and Expert Resilience: How Entrepreneurs Are Leading the Future in Mind, Mastery, and Meaning. Gregory shares the central theme of his life's work: the transformative power of franchising. Drawing on his vast experience as a restaurant manager, engineer, and franchise owner, Gregory offers a roadmap to financial freedom through the strategic investment in franchises. Gregory's early days as a restaurant manager marked the genesis of his expertise as a turnaround specialist for distressed businesses. His key insight? Success hinges on how employees are treated. This foundational principle became the cornerstone of his approach to business and franchise ownership – listen to your team, address their concerns, and treat them with respect. This simple yet powerful philosophy laid the groundwork for Gregory's success in various ventures, from dry cleaners to storage units. As the CEO and founder of Franchise Maven, Gregory has been a guiding force for hundreds of individuals and business owners, helping them navigate the complex world of franchising. His track record speaks volumes – 260 people empowered to open 500 franchise territories under his guidance. Gregory's journey took a turn when, inspired by the Rich Dad/Poor Dad series, he pursued an MBA and transitioned from engineering to business ownership. The desire to own his own business led him to explore franchise opportunities, and with his firsthand experience, Gregory is uniquely equipped to guide others. Having faced the pitfalls of ignoring critical criteria, Gregory candidly shares his own missteps. A business-to-business sales and service franchise, contrary to his preference for a home-based business, taught him valuable lessons. Through this experience, Gregory discovered his passion for investigating business opportunities and assisting prospective franchise owners in avoiding the pitfalls he encountered. Listen to this informative Sharkpreneur episode with Greg Mohr about finding the perfect business fit. Here are some of the beneficial topics covered on this week’s show: - How owning a franchise is a great alternative to running an independent business because a franchise comes with a structured business model. - How owning a franchise doesn’t take a full-time commitment or millions of dollars. - Why it’s important to understand the franchise industry before investing in one. - How prospective franchisees need to speak with multiple existing franchisees to get a true sense of the business. - How it’s critical to explore various funding options and understanding the capital requirements for each franchise. Connect with Greg: Guest Contact Info X: @Franchise_Maven Instagram: @franchisemaven Facebook: facebook.com/FranchiseMaven LinkedIn: linkedin.com/company/franchise-maven Links Mentioned: https://www.franchisemaven.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    21 mins
  • 1097: The Anti-Woke Job Board Revolution: How Red Balloon Recruiter is Fighting Back with Andrew Crapuchettes

    1097: The Anti-Woke Job Board Revolution: How Red Balloon Recruiter is Fighting Back with Andrew Crapuchettes
    Nov 6 2024
    The Anti-Woke Job Board Revolution: How Red Balloon Recruiter is Fighting Back – The Sharkpreneur podcast with Seth Greene Episode 1097 Andrew Crapuchettes Andrew Crapuchettes is a pioneer in the labor market data and analytics industry, and he is the visionary behind RedBalloon. Mr. Crapuchettes began his career as a young Silicon Valley entrepreneur, building business process automation and selling 3D modeling software. In 2001, Mr. Crapuchettes became a founding member and later CEO of Emsi (now Lightcast), which he transformed from a little-known consulting company of three employees to an international economic data firm with over 250 employees worldwide. Mr. Crapuchettes not only pioneered the operational tenets that rocketed Emsi to success, but led the company through four successful transitions to two private equity firms, a strategic buyer, and a national non-profit, with each transition producing significant returns for the investors. Mr. Crapuchettes has also contributed his talents to numerous other companies, some of which have led to additional strategic and MBO exits. He has taught graduate-level classes on 3D modeling and software architecture, and has served on the board of multiple non-profit organizations. He and his wife live in Idaho with their five children. Listen to this informative Sharkpreneur episode with Andrew Crapuchettes about how RedBalloon Recruiter is leading the anti-woke job board revolution. Here are some of the beneficial topics covered on this week’s show: - How RedBalloon was created in response to cancel culture and corporate environments that penalize personal beliefs - How RedBalloon helps create workplaces where employees can align their work with their values without fear of retribution -Why the recruitment process includes an extensive onboarding call to understand their values and the culture they seek - How using these insights ensures job postings and candidate outreach align with the client’s mission and culture - How the business model and success of RedBalloon challenge the prevailing norms in the recruitment industry by offering a values-driven approach Connect with Andrew: Guest Contact Info X: @RedBalloonWork Instagram: @redballoonwork Facebook: Facebook.com/RedBalloonWork LinkedIn: linkedin.com/company/redballoonwork Links Mentioned: https://www.redballoon.work/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    21 mins
  • 1096: Living with Zebras: Navigating and Humanizing the Jungle of Digital Marketing with Peter Murphy Lewis

    1096: Living with Zebras: Navigating and Humanizing the Jungle of Digital Marketing with Peter Murphy Lewis
    Nov 4 2024
    Peter Murphy Lewis is a fractional CMO, typically brought in when a CEO has an abundance of data and metrics from marketing but struggles to see the path to converting that into revenue or growth. This issue is prevalent across various industries, including travel, software, media, and even zoos and banks, which are more similar than one might expect. Why did he name his consultancy “Strategic Pete”? Well, because "Tactical Ted" was already taken, because Ted isn’t his name and sometimes you need a lot more than just tactics to solve the big problems, so Strategic Pete to save the day. In addition to his marketing expertise, Peter is the host of two TV shows. The first show, which has completed three seasons, was filmed across South America. The second show, set to launch in this month, was filmed in ten cities across the USA. Peter is also the producer and host of a documentary focusing on the long-term care space, which just premiered and called “People Worth Caring About.” Listen to this informative Sharkpreneur episode with Peter Murphy Lewis about navigating the jungle of digital marketing. Here are some of the beneficial topics covered on this week’s show: - How marketing should focus on strategic storytelling that positions CEOs and executives at the forefront of their brand. - Why marketing should be led by strategic, actionable insights instead of only focusing on data. - How a company can increase its value through marketing strategies such as podcasts and partnerships. - Why it’s critical to use proper digital tracking and integrate your marketing tools to optimize performance and reduce waste. - How starting employees as interns allows them to nurture critical thinking and problem-solving skills. Connect with Peter: Guest Contact Info LinkedIn: https://www.linkedin.com/in/petermurphylewis/ Links Mentioned: https://strategicpete.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    17 mins
  • 1095: Negotiating Divorce with Dignity with Katherine Miller

    1095: Negotiating Divorce with Dignity with Katherine Miller
    Oct 30 2024
    Katherine Miller is an attorney on a mission to change how people divorce and help them divorce with dignity. She is the founder of the Miller Law Group and a Director and Trainer with the Center for Understanding in Conflict. She has been working in the field of family law for more than 35 years as a mediator as well as an advocate. Listen to this informative Sharkpreneur episode with Katherine Eisold Miller about transforming the divorce process. Here are some of the beneficial topics covered on this week’s show: - How negotiation skills in divorce proceedings are crucial to creating win-win outcomes. - Why mediation can be a more productive way to handle family law cases. - How it’s a misconception that divorce has to be an "Armageddon" style event. - What makes divorce an opportunity for personal growth and reflection. - Why empathy plays a role in resolving disputes in a divorce. Connect with Katherine: Website: https://miller-law.com/ X: @millerlaw_ny Instagram: @millerlaw_ny Facebook: https://www.facebook.com/MillerLawGroupNY LinkedIn: https://www.linkedin.com/company/2945754 Links Mentioned: https://www.miller-law.com/ https://understandinginconflict.org/ https://www.amazon.com/New-Yorkers-Guide-Collaborative-Divorce/dp/0692496246 Learn more about your ad choices. Visit megaphone.fm/adchoices
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    17 mins
  • 1094: Brewing Success: Energizing the World with Bizzy Coffee with Alex French

    1094: Brewing Success: Energizing the World with Bizzy Coffee with Alex French
    Oct 28 2024
    Brewing Success: Energizing the World with Bizzy Coffee – The Sharkpreneur podcast with Seth Greene Episode 1094 Alex French Alex French is an innovative thought leader, early adopter, and disruptor in all things consumer brands. Where others see challenge and hardships, Alex sees an opportunity to innovate, disrupt, and accelerate new ideas. With passions and expertise in health and wellness, food and beverage, technology, and the millennial consumer, Alex has had the opportunity to consult, lead teams, and launch businesses within the food and beverage industries. Listen to this informative Sharkpreneur episode with Alex French about creating a fast-growing cold brew brand. Here are some of the beneficial topics covered on this week’s show: - How identifying a personal pain point led to Bizzy Cold Brew and its product market fit. - Why understanding and engaging with your customers is crucial for your business. - What strategies a company can use to differentiate itself in a competitive market. - How to overcome the challenges of a consumer-packaged goods (CPG) brand. - What marketing campaigns helped Bizzy Cold Brew increase brand awareness. Connect with Alex: Instagram: @bizzycoldbrew Facebook: https://www.facebook.com/bizzycoldbrew LinkedIn: https://www.linkedin.com/in/alexjfrench/ Links Mentioned: https://www.bizzycoldbrew.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    17 mins