This week's show is entitled, "How Data and Storytelling Impacts All of Sales, Brand and Marketing" and my guest is Mark Nardone, CMO at PAN.

Tune in to Learn:

• How storytelling differentiates brands, builds trust, and creates emotional connections with customers in B2B
• Why companies are reinvesting in storytelling to foster deeper engagement and grow their pipeline
• How and why data is essential for crafting personalized stories that resonate more effectively
• How successful businesses balance long-term branding with short-term demand generation
• The role AI plays in helping companies scale personalized stories for a broad audience

Listen Now | Watch the video HERE | Read the Transcript on the Heinz Marketing Blog.

Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

Sales Pipeline Radio was recently listed as a 30 Best Sales Management Podcasts

You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! Spotify, iTunes, Blubrry, Google Play, iHeartRADIO, Stitcher and now on Amazon music. You can even ask Siri, Alexa and Google or search on Audible!

This week's show is entitled, "Sales Strategies that Unleash the Power of AI" and my guest is Jeb Blount, CEO of Sales Gravy, Inc and the co-author of a new, best-selling book: "The AI Edge" Tune in to:

• Discover how AI is revolutionizing B2B marketing and sales.
• Learn why AI-generated emails could harm your brand.
• Find out how to leverage AI for smarter prospecting.
• Understand why the human touch still matters in sales.
• Get tips on increasing your active selling time.

Watch the video HERE | Read the Transcript on the Heinz Marketing blog.

Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

Sales Pipeline Radio was recently listed as a 30 Best Sales Management Podcasts

This week's show is entitled, "How to Fall in Love with Selling" and my guest is Mark Cox, Founder of In the Funnel Sales Coaching. TAKEAWAYS:

• Transform your mindset about selling: Discover how shifting from "pitching" to genuinely helping others can make you love selling and improve your success in the field.
• Learn to overcome call reluctance: Understand why many salespeople feel uneasy about cold outreach and how reframing your approach can turn prospecting into something you enjoy.
• Multi-channel prospecting that works: Explore why a mix of personalized emails, voicemails, and social selling is crucial for building a strong sales pipeline.
• Mark Cox's entrepreneurial journey: Be inspired by Mark Cox's decision to leave corporate life and start his own successful sales coaching business, proving that following your passion can lead to big rewards.
• The value of authentic selling: Uncover how being your authentic self in sales, without putting up a "sales face," leads to more enjoyable interactions and better outcomes.

Read the full transcript here or watch the video.

Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

Sales Pipeline Radio was recently listed as a 30 Best Sales Management Podcasts