Episodes

  • Scarlett Johansson vs Chat GPT And The Potential Impact On The SEO World
    May 24 2024

    In this episode, we look at Scarlett Johansson's new claim against Chat GPT for allegedly using her voice in one of its chatbots.

    We look at other issues of copyright infringement surrounding AI, and the impact it could have on the industries that have become reliant on the technology, SEO being one.

    Hosted by Richie Billing and Miko Tomczyk from Billion Media (⁠⁠⁠www.billionmedia.co.uk⁠⁠⁠). If you need a hand with your SEO, get in touch!

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    24 mins
  • Is This The End Of Google Ads?
    May 10 2024

    In this episode, we take a look at online advertising and zoom in on Google Ads and the court cases against the company right now. We discuss the impact it could have and whether or not it could be the end of Google Ads as we know it.


    We also discuss what online advertising is, what different ads platforms you can use like Bing, Amazon, YouTube and social media, and the role that PPC and ads play in SEO.


    Hosted by Richie Billing and Miko Tomczyk from Billion Media (⁠⁠www.billionmedia.co.uk⁠⁠). If you need a hand with your YouTube SEO, get in touch!

    You can read more about the US court case against Google here - https://www.justice.gov/d9/2024-05/421661.pdf

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    41 mins
  • Should YouTube Be A Part Of Your SEO Strategy?
    Apr 25 2024

    In this episode, we discuss the growing significance of YouTube, especially after recent algorithm updates.


    We look at interesting user data and recent trends, and explore how YouTube is being used as a search engine.


    We also take a look at how YouTube SEO can complement your written content and website, and we also offer some useful YouTube SEO tips and advice on best practices to help you start getting views and subscribers.


    Does YouTube form part of your SEO strategy? If so, how does it work for you?


    Hosted by Richie Billing and Miko Tomczyk from Billion Media (⁠www.billionmedia.co.uk⁠). If you need a hand with your YouTube SEO, get in touch!

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    25 mins
  • Is Bing Now Better Than Google?
    Apr 12 2024

    In this episode, we take a look at a recent and sharp rise in search engine traffic coming from Bing.


    We look at the most recent statistics and data on Bing users and also two of our own case studies that show a pretty remarkable uptick in usage.


    We discuss the reasons why Bing is growing in popularity, how Microsoft has incorporated ChatGPT into its search, and how it's improved its design to align more with Google.


    We also consider whether now is the time to start thinking more about incorporating Bing SEO into your digital marketing strategy.


    What do you think of Bing? Are you a fan, and do you think it will continue to grow?


    Hosted by Richie Billing and Miko Tomczyk from Billion Media (www.billionmedia.co.uk). If you need a hand with your SEO, get in touch!

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    20 mins
  • Analysing Google's Spam Update (March 2024)
    Mar 28 2024

    In this episode, we take a look at Google's March Spam Update, which has finished rolling out now as part of this month of big updates.

    We dive into what this update was targeting, looking at case studies and examples now that the dust has settled.

    We also go over some methods for identifying issues and the fixes you could make to help recover if your website has been hit.


    ABOUT THE HOSTS

    Hosted by two experienced SEOs from Billion Media, Miko and Richie. (https://www.billionmedia.co.uk/). If you need help with your SEO strategy or practices, get in touch.

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    21 mins
  • Google Search Update 2024 - The Key Facts
    Mar 15 2024

    In this episode, we take a look at Google Search's March Update (2024). This has been billed as the biggest Google update ever, with a core algorithm update fused with a spam update.

    With one week passing since the update started rolling out, Richie and Miko unpack what we've learned so far.

    They explore what the updates are seeking to tackle, what impact has been noticed so far, websites getting deindexed, and what you can do if you've been hit.

    ABOUT THE HOSTS

    Hosted by two experienced SEOs from Billion Media, Miko and Richie. (⁠⁠⁠⁠https://www.billionmedia.co.uk/⁠⁠⁠⁠). If you need help with your SEO strategy or practices, get in touch.

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    16 mins
  • What Is User Experience (UX) And Why Is It Important?
    Mar 7 2024

    In this episode, we dive into the foggy world of user experience (UX). This is a side of SEO that has become more important than ever but one some SEOs don't pay much attention to.

    It's also a broad subject that encapsulates everything from creating content to the performance of your site.

    In this episode, we discuss:

    • The importance of accessibility and the steps you can take to improve how accessible your site and content is.
    • Site speed and performance and why it's important, and the key metrics to make a note of.
    • How to test the user experience of your website.

    ABOUT THE HOSTS Hosted by two experienced SEOs from Billion Media, Miko and Richie. (⁠⁠⁠https://www.billionmedia.co.uk/⁠⁠⁠). If you need help with your SEO strategy or practices, get in touch.

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    38 mins
  • How To Find And Build Backlinks
    Feb 29 2024

    In the second episode of our series on backlinking and outreach, we dive into how to find and build backlinks.

    It's not an easy process. It's time-consuming with lots of analysis required.

    But in this episode, we take you through the entire process. You'll learn how to:

    • How to find backlinks for SEO
    • How to find webmaster contact details
    • How to approach webmasters about links

    JOIN OUR DISCORD COMMUNITY

    If you have any questions, join our community over on Discord and chat with us and other SEOs - ⁠⁠⁠https://discord.gg/GQ2vpfhQnm⁠

    ABOUT THE HOSTS Hosted by two experienced SEOs, Joe Greenslade and Richie Billing. Joe is a backlink guru and has his own agency, Sequence SEO (⁠⁠https://sequenceseo.com/⁠⁠).

    Richie specialises in SEO writing and manages an SEO and PR agency called Billion Media (⁠⁠https://www.billionmedia.co.uk/⁠⁠). If you need help, feel free to get in touch.

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    34 mins