Today we discuss the Detroit Red Wings two losses to the Buffalo Sabres and the Pittsburgh Penguins. We talk about Larkin, Elmer, and more!

Every Dayers -We want to make The Every Dayer a cool thing to be. The truest fan is the EveryDayer. You reward your Every Dayers. An example “The Every Dayer might recall the show last week on Dak Prescott’s down field accuracy ……” “Every Dayers might have heard this before and I am going to say it again, if the Angels can’t win with Mike Trout …..” Create your Every Dayers community by referencing back to previous episodes, teasing ahead to future episodes, and getting engagement on social media and YouTube.

Horizontal Teasing - Tease and push what you will be doing tomorrow or later in the week on the show. When you come out of a commercial, “Thanks for making Locked On Giants your first listen and tomorrow we will be looking at the bullpen to see if we can find a solution to the issues.” “Thanks for making Locked on Flames your first listen and remember Thursday is always Throwback Thursday on the show this week we look back at ....”

First Listen - Start your podcast every day thanking your listeners for making you their first listen. The primary goal is to "train" your listener to make Locked On the first listen of their day and therefore increase the amount of episodes they listen to in a week.

Sponsor Show Notes (include all in each episode)

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