• Quinn O’Brien / Carnegie Learning

  • Jul 11 2023
  • Length: 45 mins
  • Podcast

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Quinn O’Brien / Carnegie Learning

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  • Summary

  • We’re talking education this week with Quinn O’Brien, CMO at Carnegie Learning, which is the leading brand for education tools and methods. Quinn brings his experience working on mega brands like IBM, Volkswagen, and Lenovo to the space where Carnegie is dedicated to helping teachers create more “Aha!" moments” for students. Quinn has a lot of marketing wisdom, give him a listen.

     

    00:18 - Quinn Intro

    02:14 - Journey to current position

    05:26 - Lenovo and IBM

    10:47 - How did those experiences leave a stamp on you

    15:27 - Unpacking Carnegie's offerings

    23:09 - Carnegie Mission

    25:46 - Biggest challenges

    27:27 - What role do the parents play

    29:14 - How do you advertise most effectively

    30:30 - Brand Articulation

    33:22 - The future of learning

    35:54 - Tone of Voice

    41:18 - Being an objective voice in education

     

    https://www.carnegielearning.com/
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