• Profitable Creatives Podcast

  • By: Emily Kim
  • Podcast

Profitable Creatives Podcast

By: Emily Kim
  • Summary

  • Are you a creative entrepreneur who's passionate about your craft but feels overwhelmed by the business side of things?


    Welcome to the Profitable Creatives Podcast, a show for creative entrepreneurs looking to transform their passion into a thriving, profitable business. I’m your host, Emily Kim, a former Silicon Valley software engineer turned brand photographer, studio owner, and business coach. This podcast pulls back the curtain on the business side of creativity.


    Whether you're a photographer, creative freelancer, or any 1-1 creative service provider, each episode delivers practical strategies for branding, marketing, pricing, client experience, systems, and more. Your business needs you to be both an artist and an engineer — and I’ll show you how.

    © 2024 Profitable Creatives Podcast
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Episodes
  • 007 The #1 reason most creatives undercharge
    Nov 5 2024

    Let's chat about the #1 reason creative business owners undercharge and learn a simple, proven pricing formula to boost your profitability. Perfect for photographers, copywriters, designers, and freelancers looking to optimize their pricing strategy.

    Chapters:
    00:00:20 - Root cause of undercharging in creative industries
    00:01:00 - Pricing formula for service-based businesses
    02:40 - Calculating your target revenue and client capacity
    05:40 - Factoring in expenses and taxes
    08:20 - Strategies for gradually raising your prices
    10:40 - Accounting for "odd jobs" in your pricing structure

    We're covering:

    • Understanding the importance of confidence in pricing
    • Reverse-engineering your rates based on income goals
    • Considering taxes, operating costs, and owner's pay
    • Incrementally increasing prices to build confidence
    • Adapting pricing for various service packages and custom projects

    Ready to finally be confident in pricing your creative, 1-1 services? Get my custom pricing calculator: https://www.emilykim.co/photo-pricing-calculator

    Even though it says Photography Pricing Calculator, this spreadsheet + guide works for anyone who offers a 1-1 service. Enjoy!

    Thanks for listening!

    Connect on Instagram: https://www.instagram.com/emilykim.co

    Join the free, private Facebook Group: https://www.facebook.com/groups/theprofitablecreatives

    Website: https://emilykim.co/
    Photo & video services: https://emilykimphotography.com/

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    14 mins
  • 006 Protect Your Creative Business: 5 legal and tax tips you can't ignore with Braden Drake from Not Avg Law
    Oct 29 2024

    Get ready for a no-BS breakdown of the most important legal and tax tips for creative entrepreneurs with Braden Drake, a California licensed attorney and tax professional. In this episode, Braden and I (Emily Kim) discuss these top 5 legal + tax tips to get your creative business legally legit:


    1. Keeping Taxes Simple – With basic bookkeeping and quarterly tax payments, Braden outlines how to avoid common tax pitfalls and streamline your finances.
    2. Legal Layers of Protection – Braden introduces his “legal hierarchy of needs,” which is tbh, the best explanation of all things legal for a creative business owner like me who actively cringes anytime I hear anything law related.
    3. Sole Proprietorship vs. LLC – Learn why forming an LLC can be a game-changer for protecting your personal assets from business liability.
    4. What is an S-Corp actually, and when you should consider it – finally, understand what the heck an S-Corp actually is.
    5. Does your tax + legal expert need to be local? – Understand when you might need a local expert versus when you can work with someone remotely.


    FIND BRADEN ONLINE:


    The Contract Club (affiliate link): https://www.bradendrake.com/a/2147575083/WeWgweFf

    All the templates you need. All in one place. Just pay the low + affordable one-time fee, and you’re in for life.


    Braden's law firm, Not Average Law: https://notavglaw.com/


    Get Braden's book, Unf*ck Your Biz: https://notavglaw.com/book


    Listen to the Unf*ck Your Biz Podcast:https://notavglaw.com/podcast


    00:35 Who is Braden and why should you listen to him?
    02:40 Tip #1: Keeping Taxes Simpler
    10:44 Tip #2: Legal Layers of Protection
    11:22 Tip #3: Choosing Between Sole Proprietorship and LLC
    16:20 Tip #4: What is an S-Corp actually, and when you should consider it
    26:56 Tip #5: Does your tax + legal expert need to be local?
    36:46 How to Work with Braden and Final Takeaways

    Thanks for listening!

    Connect on Instagram: https://www.instagram.com/emilykim.co

    Join the free, private Facebook Group: https://www.facebook.com/groups/theprofitablecreatives

    Website: https://emilykim.co/
    Photo & video services: https://emilykimphotography.com/

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    41 mins
  • 005 How long does it take to build a "successful" creative business?
    Sep 30 2024

    In this episode, I'm diving into this frequently asked question: how long does it actually take to build a successful creative business? I'm breaking down the misconceptions around overnight success and sharing my personal journey to profitability.

    Here's what we're covering:

    • What "success" really means in business - and why it's different for everyone
    • The average timeline for small businesses to become profitable
    • My own path to building a quarter-million dollar photography business
    • Why comparing your journey to others can be harmful
    • The importance of balancing financial success with personal wellbeing


    Timestamps

    00:00 Defining success in your creative business
    04:08 The reality of building a profitable business
    09:55 My personal journey
    11:44 The dangers of comparison and "infocrastination"
    15:14 Balancing profit with personal wellbeing


    Whether you're just starting out or feeling stuck in your current business, this episode will give you a realistic perspective on what it takes to build a thriving creative business. I share my own ups and downs, pivots, and lessons learned to help you set realistic expectations and stay motivated on your entrepreneurial journey.

    Thanks for listening!

    Connect on Instagram: https://www.instagram.com/emilykim.co

    Join the free, private Facebook Group: https://www.facebook.com/groups/theprofitablecreatives

    Website: https://emilykim.co/
    Photo & video services: https://emilykimphotography.com/

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    23 mins

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