It's pretty rare these days to find anyone in tech media who has been at the same outlet for a quarter century. But Patrick Seitz has been covering the fascinating world of tech, finance, and the stock market for exactly that: 25 years at Investors' Business Daily. A Chicago-area native who cut his teeth covering courts and crime, Pat switched to covering tech in Washington DC in the early nineties, and he's never looked back.

He joined us on the pod recently to discuss how that city has changed in 30 years, the AI chip world (one of his favorite beats), and his fascination with obscure halls of fame – the latest topic on his tech media-tainment blog for this episode of Pressing Matters from Big Valley Marketing, the podcast that brings you conversations with the top media and influencers in B2B Tech.

I'm Dave Reddy, head of Big Valley Marketing's Media and Influencers Practice, and I'm your host. Through research and good old fashioned relationship building, we've identified B2B Tech's top 200 media and influencers, including Patrick. Here's our chat with Pat. Enjoy.

Michael Krigsman doesn't call himself a journalist. Yes, he has produced 800 podcasts and videos in the past 11 years as the founder and host of CXOTalk, but he doesn't have a journalism degree or any editorial training, and his pieces are a mix of editorial and sponsored. That said, Michael does have an innate sense of story. He's not afraid to challenge a paying client to let him produce a video that's got a newsy feel to it as opposed to an advertising one. In fact, at a time when more and more companies are trying to figure out how to utilize paid media or even what to call it, advertising, demand gen, sponsored journalism…Krigsman has a pretty clear sense of what does and doesn't work. No surprise, perhaps, that he tells us that the videos with the most journalistic feel are the ones that perform the best.

Krigsman joined us recently to discuss his advice for brands looking to tell smart sponsored stories (not to mention good old fashioned PR), how he managed to spend nine years on the board of the Americas Cup Hall of Fame (even though he really doesn't like sailing), and AI ethics (another of his specialties) for this episode of Pressing Matters from Big Valley Marketing, the podcast that brings you conversations with top media and influencers in B2B Tech. I'm Dave Reddy, head of Big Valley Marketing's Media and Influencers Practice, and I'm your host. Through research and good old fashioned relationship building, we've identified B2B tech's, top 200 media and influencers, including Michael. Here's our chat with Michael. Enjoy.

At the age of eight, Esther Ajao did something braver than most of us will do in our entire lives. Having spent her early years in her native Nigeria, raised by an extended family of grandparents and uncles, Esther moved across the ocean to Brooklyn to reunite with her mother, who had moved to America when Esther was just six months old. Removed from her home and a big family that helped shield her self-proclaimed introverted personality, Esther became the classic latchkey kid – reading, watching the TV news and learning while her mom worked. She was so taken by writing that she'd add on to the Babysitters Club novels she read with new stories of her own. But it was all that TV news that really intrigued her. She started a career in TV journalism at Today and various local and national jobs. And then in 2021, she shifted gears and moved to New Hampshire to join TechTarget to cover AI. If only she knew then how big a move that would turn out to be.

Esther joined us on the pod to discuss her latchkey afternoons in Brooklyn, how the AI beat changed overnight with Open AI's Chat GPT in November 2022, and the evolution of her podcast targeting AI for this episode of Pressing Matters from Big Valley Marketing, the podcast that brings you conversations with the top media and influencers in B2B Tech. I'm Dave Reddy, head of Big Valley Marketing's Media and Influencers Practice. And I'm your host. Through research and good old-fashioned relationship building, we've identified B2B tech's top 200 media and influencers, including Esther. Here's our chat with Esther. Enjoy.