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Ever wondered how a small business banking platform could revolutionize your financial management? Discover the journey of a CEO who's reshaping the landscape for entrepreneurs.

Eytan Bensoussan, CEO of NorthOne and host of This Week in Small Business, shares his path from science student to fintech innovator. With a background in management consulting and a family history of small business ownership, Eytan brings a unique perspective to the world of business banking.

In this episode, Eytan reveals how NorthOne was born from a desire to solve the financial pain points of small business owners. He discusses the importance of rigorous thinking, resilience in the face of challenges, and the power of customer-driven innovation.

The conversation also touches on Eytan's experiences as a podcast host, the value of empathy in leadership, and the constant drive to improve and anticipate customer needs. Eytan's insights offer a masterclass in entrepreneurship and the evolution of financial technology.

Ready to gain invaluable insights from a leader at the forefront of small business banking? Tune in to this episode and discover how NorthOne is changing the game for entrepreneurs across America.

FullCast – https://fullcast.co/

1. Speak to customers regularly. Eytan tries to talk to 1-2 customers per week minimum to understand their needs and pain points. This direct feedback informs product development and business strategy.

2. Identify your "MIT" (Most Important Thing). Regularly assess where the biggest bottleneck is in your business and focus your energy there until it's resolved before moving on to the next priority.

3. Challenge your own thinking. Eytan encourages disagreement and different perspectives to refine ideas. He enters conversations with strong opinions but hopes others will "trash" them to reveal better solutions.

4. Build resilience through experience. Facing and overcoming repeated challenges builds confidence in your ability to handle future obstacles. View setbacks as opportunities to develop this critical skill.

5. Right-size your banking for cost savings. Many businesses waste money on unnecessary fees or suboptimal account structures. Regularly review your banking setup to ensure it aligns with your needs and minimizes costs.

Website - https://www.northone.com/

Podcast Show - https://www.thisweekinsmb.com/

LinkedIn - https://www.linkedin.com/in/eytanbensoussan/

Profit First by Mike...

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Ever wondered how to tap into your spiritual power without falling into the traps of 'fluffy bunny' spirituality or dangerous practices? This episode might just be your guide to authentic spiritual growth.

Kelle Sparta, host of Spirit Guide and Spirit Sherpa podcasts, joins us to share her journey from real estate podcaster to spiritual teacher. With 50 years of spiritual study under her belt, Kelle brings a unique blend of personal growth and energetic training to her work.

In this episode, we dive deep into the world of spiritual podcasting and personal transformation. Kelle shares her insights on the challenges of creating spiritual content, the importance of understanding one's core essence, and the power of stubborn persistence in spiritual growth.

We also explore the evolution of podcasting, from the early days of 2005 to today's saturated market. Kelle offers valuable tips on podcast production, audience engagement, and the benefits of high-ticket offerings in the spiritual coaching space.

If you're curious about the intersection of spirituality and podcasting, or if you're on your own spiritual journey and seeking guidance, don't miss this enlightening conversation with Kelle Sparta. Click play now to unlock the secrets of authentic spiritual growth and successful spiritual podcasting.

FullCast – https://fullcast.co/

1. Consider adding a co-host to your podcast if you're struggling with motivation or consistency. As Kelle Sparta mentioned, having someone to talk to can make it easier to sit down and record regularly.

2. Plan your podcast content in advance. Kelle aims to be 90 days ahead on content for her show, which reduces stress and allows for better organization.

3. Experiment with different podcast formats to find what works best for you and your audience. Kelle's Spirit Sherpa podcast includes a brief personal update, a main topic discussion, and a call to action at the end.

4. Don't underestimate the power of your podcast as a business tool. Kelle shared that 98% of her business comes from her podcast, demonstrating its potential as a lead generation channel.

5. Consider using asynchronous communication tools like Marco Polo for coaching or client interactions. This approach can provide flexibility for both you and your clients, improving work-life balance and client satisfaction.

Twitter - @KelleSparta

Instagram - @kellesparta

Facebook - https://www.facebook.com/kellesparta

LinkedIn - https://www.linkedin.com/in/kellesparta/

Voxer -

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Ever wondered how to turn your passion for history into a successful podcast? Philip Gibbons, host of Bite Sized Biographies, shares his journey and insights on creating engaging historical content for a modern audience. Philip Gibbons, host of the popular podcast Bite Sized Biographies, joins us to discuss his unique approach to making history accessible and entertaining. With a background in Fortune 500 companies and a stint on "Who Wants to Be a Millionaire?", Philip brings a diverse perspective to his podcasting journey.

In this episode, we explore Philip’s process for condensing 700-page biographies into digestible, hour-long episodes. He shares his production workflow, marketing strategies, and the challenges of growing a niche podcast in a crowded market. Philip’s commitment to quality content and his love for history shine through as he discusses the evolution of his show over 150 episodes.

We also delve into the importance of email marketing for podcasters, the potential of AI in content creation, and Philip’s thoughts on navigating the current political climate. His insights on perseverance and finding joy in the podcasting process offer valuable lessons for both new and experienced content creators.

If you're passionate about history, podcasting, or simply curious about turning your interests into a successful creative project, this episode is a must-listen. Tune in to gain practical advice and inspiration from Philip Gibbons' podcasting journey.

FullCast – https://fullcast.co/

0:00 Intro

5:31 Passion for history and podcast concept

11:22 Production workflow and challenges

19:57 Marketing strategies and audience growth

25:53 YouTube presence and potential AI integration

33:03 Email marketing and audience engagement

41:51 Future goals and podcast progress

48:58 Most misunderstood aspect of the host

"I take that 700 page book that you will never read and digest it into two parts, less than an hour. For some very famous people, or even some oddball people you've never heard of, I kind of do that process for you in a way that makes it interesting to most people, even if they have no interest or would define history as boring."

"If you're interested in podcasting, don't try to chase audience. Find something that you really like and want to do because you're going to last 10 episodes if you're not really jazzed by podcasting. You've got to find your niche, you've got to find an audience, and you also have to find something that motivates you to keep posting this stuff."

"I wouldn't have cranked out 150 episodes if I didn't love what I do. Clearly, I have thought about other topics, yet my perspective is I've known other podcasters who've searched out other topics and they found they didn't even do as well with their second or third topic because they got so stretched thin that the whole thing fell apart after that."

LinkedIn - https://www.linkedin.com/in/philipdgibbons/

Facebook – https://www.facebook.com/phil.gibbons

X - https://x.com/PhilipDGibbons

Podcast Junkies Website: podcastjunkies.com

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