• Paying To Get on Spotify Playlists Legally?

  • Sep 11 2024
  • Length: 1 hr and 21 mins
  • Podcast

Paying To Get on Spotify Playlists Legally?

  • Summary

  • This week Ari sits down with Dorian Perron, the co-founder of Groover, a platform that connects artists who want to promote their music with media outlets, radio stations, record labels, playlist curators and industry professionals seeking emerging talents. Ari and Dorian go in depth about how artists can safely pitch their music and receive constructive feedback from industry professionals. They discuss the current state of playlisting—specifically how to avoid botted playlists and streaming fraud while promoting your music. You’ll also get to hear Ari’s unfiltered thoughts about Groover and other playlisting platforms in this deep-dive conversation. If you’re an artist who self-promotes their music, this episode is for you.


    Get 15% off your first campaign with Groover with the code ARISTAKE


    Website: Groover.co


    Variety Article (Streaming Fraud): https://variety.com/2024/music/news/spotify-artists-streaming-fraud-1235965379/


    00:00 Artists' Goals and Varying Needs

    01:18 Introduction to Groover

    02:08 Streaming Fraud and Shady Companies

    03:35 The Ecosystem of Playlist Curators

    05:28 What is Groover?

    09:41 Evolution of Playlists and Curators

    12:26 Starting Groover in California

    13:21 The Rise of Playlists

    14:17 Types of Playlists on Spotify

    17:05 Groover's Focus on User-Generated Playlists

    18:28 The Impact of Playlists on Artists' Careers

    19:26 Nourishing Different Types of Playlists

    22:38 Pitching Songs to Playlist Curators on Groover

    26:53 Paying for Consideration, Not Placement

    28:21 The Streaming Fraud Issue

    35:42 Verifying Legitimacy of Playlists

    40:26 Factors Affecting Success on Groover

    44:46 Defining Success in the New Music Business

    50:42 Tailoring Music to Please Curators

    56:26 Quality vs. Tailoring in Groover Campaigns

    01:05:39 Varied Results on Groover

    01:09:18 Finding Your Own Pace in the Music Business


    Edited and mixed by Ari Davids

    Music by Brassroots District

    Produced by the team at Ari’s Take


    Order the THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com


    Hosted on Acast. See acast.com/privacy for more information.

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