Paid Traffic Lab

By: Kevin Davis and Spencer Shaw
  • Summary

  • Each week we share the latest news and information in the world of paid media. Whether you are startup, established business or a consultant/expert you will discover ways to grow your business through paid advertising and stay on top of the constant changes happening as the platforms evolve. Paid Advertising is the fastest way to grow any business when done correctly. The Paid Traffic Lab Podcast provides the shortcuts you need to stay agile and leverage the growing opportunities in paid media. We also provide bonus training on the website related to each of the episodes linked within the show notes each week.
    Paid Traffic Lab 2020
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Episodes
  • Getting Hacked - How to Recover After Facebook Ad Account Is Hacked
    Aug 12 2020

    Kevin shares some of his experiences of clients being almost hacked through phishing and actually losing close to $12k overnight by a hacker in Vietnam.

     

    Highlights

    • Getting hacked
    • What to do if you get hacked
    • Facebook taking action
    • Realizing how you got hacked
    • What you can do to prevent this scenario
    • Changing your password periodically

     

    Links and Resources from this Episode

    • paidtrafficlab@gmail.com
    • http://paidtrafficlab.com/
    • Spencer Shaw - https://podkick.com/
    • Facebook Help Center - https://business.facebook.com/business/help/

    Review, Subscribe and Share

    If you like what you hear please leave a review by clicking here

     

    Make sure you’re subscribed to the podcast so you get the latest episodes.

    • Subscribe with Apple Podcasts
    • Follow on Spotify
    • Subscribe with Stitcher
    • Subscribe with RSS
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    14 mins
  • What to Do With Your Business Now
    Aug 5 2020

    Kevin and Spencer talk about what you should be doing with your business now even though the world is turned upside-down with COVID-19 and the upcoming elections.

     

    Highlights

    • Why you shouldn’t give up right now and why things are great right now
    • All working from home
    • Getting traffic to your website
    • Types of marketing activities
    • It all depends on the audience
    • Increasing your conversion rates

     

    Links and Resources from this Episode

    • paidtrafficlab@gmail.com
    • http://paidtrafficlab.com/
    • Spencer Shaw - https://podkick.com/

    Review, Subscribe and Share

    If you like what you hear please leave a review by clicking here

     

    Make sure you’re subscribed to the podcast so you get the latest episodes.

    • Subscribe with Apple Podcasts
    • Follow on Spotify
    • Subscribe with Stitcher
    • Subscribe with RSS
    Show more Show less
    13 mins
  • TikTok Advertising Platform is Now Open
    Jul 29 2020

    Spencer and Kevin talk about Kevin's first impressions of TikTok Ads, which targeting options are available, and who will benefit the most from running ads currently.

     

    Highlights

    • All about TikTok
    • Running Ads in TikTok
    • Start running ads in this platform
    • What are the ad types
    • Categories at TikTok
    • Optimization and split test for TikTok 

     

    Links and Resources from this Episode

    • paidtrafficlab@gmail.com
    • http://paidtrafficlab.com/
    • Spencer Shaw - https://podkick.com/
    • TikTok Back To Business Program: https://www.tiktok.com/business/en/back-to-business-program

    Review, Subscribe and Share

    If you like what you hear please leave a review by clicking here

     

    Make sure you’re subscribed to the podcast so you get the latest episodes.

    • Subscribe with Apple Podcasts
    • Follow on Spotify
    • Subscribe with Stitcher
    • Subscribe with RSS
    Show more Show less
    25 mins

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