• Outdoor Advertising with On The Move Trucks

  • Aug 31 2023
  • Length: 27 mins
  • Podcast

Outdoor Advertising with On The Move Trucks

  • Summary

  • In this episode you will learn about:

    • CJ’s background.
    • Her role at On The Move.
    • How CJ fell in love with marketing.
    • The importance of learning on the job.
    • How On The Move solves problems for people.
    • How On The Move transitioned from self-storage to the truck rental industry.
    • How On The Move is using trucks for several different purposes.
    • How rented trucks can help brands build deeper relationships with customers.
    • Why rented trucks act like rolling billboards that are also useful.
    • How real estate agents leverage rented trucks to drive sales.
    • The marketing challenges that On The Move has faced.
    • Why SEO has been difficult for On The Move.
    • The importance of strong customer relationships.
    • How the availability of trucks has impacted On The Move.
    • Advice that CJ would give her younger self about marketing.
    • What CJ thinks is the key to success.
    • Why it is dangerous to try to do too much without getting any help.
    • Why marketers never take a break from work.
    • The challenges of working from home in the post-pandemic world.
    • CJ’s advice for your next marketing win.
    • Why it is important to trust your gut in marketing.
    • Why it is important to track your marketing and sales activities.
    • Why you should remember your accomplishments.
    • The lessons that CJ learned from a big-budget marketing failure.
    • Why traditional marketing is also important and relevant in our digital world today.

    Find CJ online

    Website

    LinkedIn

    _____

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