• 174 OAF Thrive in the Mortgage Industry with Nick Carpenter
    Oct 3 2024

    Welcome back to another exciting episode of Operation Agency Freedom! In today's episode, your host Chris Martinez, CEO, and founder of Bloom, dives deep into the world of mortgage industry marketing with the legendary Nick Carpenter. Nick, the founder of the Legion of Loan Officers and a renowned trainer in the mortgage sector, shares his journey from navy brat to Air Force veteran, eventually becoming a top-tier marketing expert for loan officers.

    Discover how Nick's innovative strategies for lead generation, including his "local celebrity builder" concept and live event tactics, help loan officers gain more control over their business and secure valuable realtor partnerships. We also explore Nick's unique approach to creating fast results and building lasting relationships in the ever-evolving marketing landscape. If you're looking for actionable insights and scalable strategies to optimize your agency's operations, this episode is a must-listen. So, grab your notepads and get ready to transform your marketing game!

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    27 mins
  • 173 OAF Guide to Mental Health, Productivity, and Ethical Entrepreneurship with Kenn Kelly
    Sep 26 2024

    Welcome back to another exciting episode of "Operation Agency Freedom!" Today, we sit down with Kenn Kelly, the CEO and founder of Never Settle, a globally awarded creative marketing and tech agency that prioritizes high performance without compromising ethical standards. Kenn's journey from a tumultuous upbringing to leading a successful agency is nothing short of inspiring. We'll dive deep into his daily routines, the mental and physical benefits of structured habits, and the challenges he faced in the world of entrepreneurship.

    Kenn shares his transition from management consulting to running his own agency and discusses his commitment to employee well-being, such as capping work hours to prevent burnout. We also explore the innovative policies at Never Settle, their approach to managing client expectations, and how they navigate the fine line between profitability and ethical stewardship. Plus, get insights into Kenn's unique take on cold therapy, deep work, and the importance of faith and community in his personal and professional life.

    Kenn Kelly has shared incredible insights with us today. If you’re ready to see how his agency, Never Settle, is making waves, check out neversettle.it for more!

    Don't miss this conversation packed with actionable advice and profound reflections. Tune in now

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    32 mins
  • 172 OAF When Partners Collide and You Need to Sell Your Agency With Carrolee Drummonds
    Sep 19 2024

    Welcome to another insightful episode of Operation Agency Freedom! I'm your host, Chris Martinez, CEO and founder of Bloom, where we empower marketing agencies to maximize their potential and achieve stellar growth. Today, we're delighted to have Carrolee Lee Drummonds, CEO and founder of Carrolee Moore Consulting Group, joining us from Frisco, Texas. Carrolee Lee has a fascinating journey from being a freelance graphic designer to building a successful agency, navigating the complexities of partnerships, and ultimately selling her business.

    In this episode, Carrolee Lee shares her entrepreneurial story, including the highs and lows of running an agency, the challenges of rapid growth, and the personal toll it can take. She opens up about the epiphanies she had along the way, the importance of self-care, and the critical mistakes to avoid in agency management. Plus, she introduces us to her new venture in content marketing, focused on helping B2B founders build genuine authority beyond social media.

    Get ready for an honest and inspiring conversation packed with valuable lessons for agency owners and entrepreneurs alike. Let's dive in!

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    27 mins
  • 171 OAF College, Culture Shock, and Entrepreneurship: with Lucas Sommer
    Sep 12 2024

    Welcome to another episode of Operation Agency Freedom, the podcast where we share the stories, strategies, and insights of agency owners from around the world. I'm your host, Chris Martinez, CEO and founder of Bloom. Today, we're thrilled to have Lucas Sommer on the show. Lucas is a serial entrepreneur and the CEO and founder of Ad Apt, a cutting-edge marketing agency. Growing up in a small town outside of Portland, Lucas's journey from valedictorian in high school to scholarship student at the University of Miami is nothing short of inspiring.

    In this episode, Lucas opens up about moving from a rural, predominantly white town to the culturally rich and diverse city of Miami. We discuss the impact of his college experience on his entrepreneurial aspirations and dive deep into his early ventures in the music industry, where he learned the ropes of marketing by promoting artists. Transitioning from music to digital marketing, Lucas eventually founded Ad Apt, where he continues to succeed by focusing on performance marketing and building sustainable client relationships.

    Tune in as we explore Lucas's path from a small-town kid playing with sticks to a successful agency owner collaborating with big names like Netflix and Payless. Plus, we'll hear about his balanced work-life approach, managing multiple business ventures, and his mission to be a happy dad. Don't miss this fascinating conversation packed with valuable insights for entrepreneurs and agency owners alike.

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    29 mins
  • 170 From Marketing Agency Owner to Investor with Tamara Thompson
    Sep 5 2024

    Welcome to another exciting episode of Operation Agency Freedom! I'm your host, Chris Martinez, CEO, and founder of Bloom—where we focus on elevating marketing agencies to new heights. Today, I am thrilled to introduce our guest, Tamara Thompson, the brilliant entrepreneur behind "Broadcast Your Authority TV." Tamara's journey from the fitness industry to filmmaking, and eventually to building a thriving content marketing agency, is nothing short of inspirational.

    In this episode, Tamara shares her incredible story of networking, building genuine connections, and leveraging partnerships to propel her business forward. She discusses her strategic approach to organizing joint ventures, masterminds, and unique sponsorship opportunities to create unforgettable experiences and expand her influence. Tamara dives deep into her philosophy of being a "go-giver," emphasizing the power of authentic relationships over mere transactions.

    We also explore the cutting-edge services offered by Broadcast Your Authority TV, from podcast production to content optimization and marketing. Tamara reveals her secrets to effective time management and the pivotal role of a strong support system in achieving success.

    Tune in as we uncover the strategies that have made Tamara a powerhouse in the world of entrepreneurship and content marketing. Whether you're an aspiring entrepreneur or a seasoned business owner, this episode is packed with insights and actionable advice you won't want to miss!

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    33 mins
  • 169 OAF 7-Figure Mindfulness and Success in Digital Marketing with Richard Taubinger
    Aug 29 2024

    Welcome back to another exciting episode of Operation Agency Freedom, where we delve into the minds of visionary leaders shaping the future of mindfulness and marketing. Today, we're thrilled to have Richard Taubinger, the CEO of The Conscious Marketer, join our host Chris Martinez for an eye-opening conversation.

    Richard discusses the journey of key teachers in the mindfulness field, highlighting the role of agencies in their rise to prominence. We explore how mindfulness managed to shed its religious connotations to become a mainstream practice embraced by the corporate world. Our discussion also dives into the sensitive topics of making spiritual practices accessible to different audiences and the potential pitfalls of cultural appropriation.

    We venture into the evolving acceptance of psychedelic therapy and the hazards of misusing substances like ayahuasca, underscoring the importance of ethical practices. Richard shares insights from his extensive experience, revealing how he navigates market changes and technological advancements to guide therapists towards success, even during challenging times like the Covid pandemic.

    Discover Richard's unique approach to digital marketing, characterized by creating "attractor fields" that align with the values of his clients while steering clear of purely financial motivations. Operating like a venture capitalist, he chooses projects based on potential outcomes and intuitive alignment.

    Join us as we unpack the fascinating nuances of Richard's method, discuss the importance of integrating facts and feelings, and gain invaluable wisdom from a pioneer in conscious marketing. Stay tuned to learn how to elevate your agency's impact in a way that resonates deeply with your audience. Don't forget to subscribe, share, and connect with us on social media for more inspiring content!

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    29 mins
  • 168 Building Agency Success by Getting Dirty with Luke Eggebraaten
    Aug 22 2024

    Welcome to another inspiring episode of Operation Agency Freedom!

    Today, your host Chris Martinez has a conversation with Luke Eggebraaten, the innovative CEO and founder of Phaser Marketing. Praised by Chris for his integrity and industry potential, Luke shares his journey of scaling his digital marketing agency, which specializes in creating SEO-optimized websites for the dirt industry. Luke's expertise has helped clients achieve remarkable business growth, such as winning multi-million dollar earthwork jobs through organic search.

    Luke dives into the importance of relationship-building, transparency, and setting realistic expectations with clients. He also discusses his transition from an employee to a full-time entrepreneur, navigating the challenges of managing clients, invoicing, and scaling his team. Listen in as Luke reveals how focusing on a niche market and knowing when to bring in experts has propelled Phaser Marketing to new heights, hitting almost $100K in monthly revenue with a global team.

    Chris encourages you to stay tuned, subscribe, share, and connect with us on social media. Don't forget to visit our website for more episodes and live training opportunities on running a highly profitable agency. Get ready to be inspired by Luke Eggebraaten's story of uncompromising growth and leadership in the digital marketing space!

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    31 mins
  • OAF 167 Embracing Data-Driven Decisions for Agency Success with Rocky Pedden
    Aug 15 2024

    Welcome to another thrilling episode of Operation Agency Freedom! In today's episode, we are joined by Rocky Pedden, a seasoned expert in business operations and data-driven decision-making. Rocky delves into the critical role of data in ensuring business success and revenue stability. He shares insights on the transformative impact of AI on content marketing and SEO, while stressing the irreplaceable human touch in editing and reviewing AI-generated content. As the president of Revenue Zen, recently acquired by Onfolio Holdings, Rocky outlines his agency's future plans and strategic shifts.

    We'll explore Rocky's journey from enterprise car rental to leading Revenue Zen, his pivotal role in organizing business operations, and the significance of systematic tracking with tools like Airtable and ClickUp. He underscores the convergence of marketing and sales teams, the importance of standard operating procedures, and the necessity of using factual data over gut feelings in decision-making.

    In this episode, you'll also hear about Revenue Zen's pivot towards SEO and content strategy, their innovative approach to managing deliverables, and their vision of becoming a "revenue agency" to enhance client reporting and lead attribution. Host Chris Martinez, the founder of Bloom, enthusiastically praises Rocky's expertise and invites listeners to connect, subscribe, and join live trainings on building profitable agencies.

    So tune in, get ready to learn from the best, and discover how to transform your agency's operations with expert insights from Rocky Pedden!

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    30 mins