NextGen Sales Leaders

By: Benjamin Aaron Reed
  • Summary

  • Welcome to the NextGen Sales Leaders podcast, hosted by entrepreneur, founder, investor, and multi-time VP of Sales/CMO Benjamin Reed. On this podcast, you'll hear how to validate product market fit, generate your first customers, and scale B2B companies from $0 to +5 million/year. The goal is to equip you with the knowledge and skills to launch new products and services and scale up your go-to-market efforts with modern B2B outbound sales best practices.

    NextGen Sales Leaders 2024
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Episodes
  • Mastering Cold Email Basics With Devin Baptiste to Scale Your B2B Lead Gen
    Aug 9 2024

    Episode Summary: Join us as Devin Baptiste, the mastermind behind GroupRaise, shares his journey from the early days of cold outbound email to building a cutting-edge startup. Dive deep into the world of cold email strategies, the evolution of outbound marketing, and the challenges of scaling email outreach to millions of recipients while maintaining high engagement rates.

    What You Will Learn:

    • How Devin leveraged cold email to build GroupRaise from the ground up.
    • Key strategies for effective cold outbound campaigns in the B2B space.
    • The challenges of scaling email outreach to maintain high deliverability and engagement.
    • Insights into the future of outbound marketing with AI and automation tools.
    • Best practices for maintaining domain reputation and avoiding spam filters.

    Featured Guest: Devin Baptiste - Founder and CEO of GroupRaise.

    Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.

    Episode Highlights:

    [00:02:15] The Cold Email Genesis: Devin discusses the early days of GroupRaise and how cold email was integral to its growth.

    [00:07:40] Outbound Marketing Evolution: Insights into the shifting landscape of outbound marketing and the tools that are changing the game.

    [00:14:30] Scaling Challenges: Devin dives into the complexities of sending millions of emails monthly while maintaining high open and response rates.

    [00:22:05] Future of Outbound Marketing: The role of AI, dynamic personalization, and new tools in shaping the future of cold email campaigns.

    [00:30:45] Best Practices: Practical advice on keeping your emails out of the spam folder and ensuring high deliverability.

    [00:38:00] Advice for B2B Entrepreneurs: Devin offers insights for B2B business owners looking to leverage cold email as a powerful growth tool.

    Connect with Devin:

    • LinkedIn: https://www.linkedin.com/in/devin-baptiste-4ab99b3/

    Subscribe & Review: Enjoyed this episode? Subscribe to the NextGen Sales Leaders Podcast for the latest insights in B2B sales, marketing, and growth strategies. If you found value in today’s discussion, please leave us a review.

    Follow Ben on Social:

    • Instagram: https://www.instagram.com/benjaminaaronreed
    • LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/
    • Youtube :https://www.youtube.com/channel/UCXGg_D9tQ-uSW0BKFPmMJNQ

    Join our FREE Group "Outbound B2B Sales":

    • https://bit.ly/b2b-skool-yt
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    1 hr and 14 mins
  • Leon Klepfish, Engineer-Turned-CEO, 1st Time Founder to B2B Sales Leader
    Jul 13 2024

    Episode Summary: Ben dives into a Startup Founder’s success story with Leon Klepfish, CEO and founder of Callingly. Discover how Leon harnessed his engineering expertise to revolutionize B2B sales lead response times with Callingly, a powerful tool to enable sales teams to respond to inbound leads in less than 30 seconds. Grab practical sales lessons and growth strategies that have propelled Callingly to success and how these insights can be applied to any B2B business looking to improve sales and operational efficiency.

    What You Will Learn:

    • Insights into successfully launching a tech startup as a non-sales founder.
    • Lessons on transitioning from tech expert to Sales Leader and CEO while scaling a business effectively.
    • Effective management practices for leading a growing team in a dynamic tech landscape.

    Featured Guest: Leon Klepfish - CEO and Founder of Callingly.

    Host: Ben Reed, seasoned sales leader and host of the Next Gen Sales Leaders Podcast.

    Episode Highlights:

    [00:01:30] The Genesis of Callingly: Leon explains his transition from engineering to entrepreneurship and the birth of Callingly.

    [00:05:45] Tech Integration into Sales: Detailed discussion on how Callingly integrates with CRM systems to streamline lead responses and why quick response is crucial for B2B sales success.

    [00:12:20] Key Sales Lessons from Callingly’s Journey: Leon shares transformative sales strategies that helped scale Callingly and how these can be applied in any sales-driven business.

    [00:19:55] Leadership and Growth: How to manage and inspire a team in the high-stakes world of tech startups, with tips for fostering an innovative company culture.

    [00:26:10] Planning for the Future: Leon talks about his strategic approach to business growth and preparing for a lucrative exit.

    [00:34:00] Sales Strategies for Entrepreneurs: Ben and Leon discuss actionable sales tactics and strategies that listeners can implement immediately to improve their sales outcomes.

    Connect with Leon:

    • LinkedIn: https://www.linkedin.com/in/leonklepfish/

    Subscribe & Review: Are you looking to enhance your sales strategies and drive your B2B business growth? Subscribe to the NextGen Sales Leaders Podcast for more insights from top industry leaders. If you enjoyed today’s episode, please leave us a review!

    Follow Ben on Social:

    • Instagram: https://www.instagram.com/benjaminaaronreed
    • LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/
    • Youtube :https://www.youtube.com/channel/UCXGg_D9tQ-uSW0BKFPmMJNQ

    Join our FREE Skool Group "Outbound B2B Sales":

    • https://bit.ly/b2b-skool-yt
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    1 hr and 20 mins
  • Jeremy Gottlieb's Path: Oil CFO to Legal Tech Disruptor
    Jul 5 2024

    Episode Summary: Dive into a captivating conversation with Jeremy Gottlieb, the innovative founder and CEO of Veritec AI, on the NextGen Sales Leaders Podcast. Discover how Jeremy skyrocketed past the entrenched competition to dominate a well-developed market as a first-time software startup founder, and how he won massive software contracts with the world's biggest oil and gas companies. We explore Jeremy's unexpected transition from a veteran expert CFO in the oil and gas world to a pioneering role in the sales world, and how his expertise in litigation optimization software is reshaping industry norms. Explore his journey with Veritec AI and another venture, ComboCurve, where he pivotally propelled both companies to monumental success.

    What You Will Learn:

    • Jeremy's career shift from CFO to sales innovator.
    • The inception and growth of Veritec AI and ComboCurve.
    • Strategies for tackling the software market and achieving rapid growth.
    • Insights into the oil and gas industry and its market dynamics.

    Featured Guest: Jeremy Gottlieb, Founder and CEO of Veritec AI.

    Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.

    Episode Highlights:

    [00:03:22] Career Transition: Jeremy recounts his move from CFO to sales, highlighting the skills and insights that facilitated his success.

    [00:08:15] Launching Veritec AI: Insights into starting and scaling a cutting-edge software company in a niche market.

    [00:14:40] Success with ComboCurve: Jeremy discusses the origins, challenges, and triumphs of his previous venture.

    [00:20:25] Market Disruption Strategies: How Jeremy navigated and disrupted established markets to position his businesses at the forefront.

    [00:25:50] Future Aspirations: Plans for expanding influence in the tech and consulting fields.

    Connect with Jeremy:

    • LinkedIn: Jeremy Gottlieb

    Subscribe & Review: Don’t forget to subscribe to the Next Gen Sales Leaders Podcast for more insights into the B2B sales and leadership world. Leave a review if you enjoyed this episode!

    Follow Ben on Social:

    Instagram: https://www.instagram.com/benjaminaaronreed

    LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/

    Youtube : https://www.youtube.com/channel/UCXGg_D9tQ-uSW0BKFPmMJNQ

    Join my FREE B2B Sales Group:

    https://www.skool.com/outbound-b2b-salesai-hackers-6903/about

    Free B2B sales resources, network with other B2B owners, and direct communication with me!

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    1 hr and 25 mins

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