Local Marketing Institute Podcast

By: Local Marketing Institute
  • Summary

  • Equip yourself with practical, trustworthy digital marketing tactics for local business. Learn from the best local marketers in the world how to get more customers using Google My Business, Facebook, email marketing, social media, local search, digital advertising and more. Whether you run a small business, nationwide chain / franchise, or are a marketing agency, each episode will help you grow your business. No shiny objects, minutia, or questionable tactics that can damage your business. Just practical, effective, and proven digital marketing strategies that will really move the needle on your business.
    © 2025 Local Marketing Institute LLC. All Rights Reserved.
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Episodes
  • Local SEO and Marketing Q&A Session January 17, 2025
    Jan 21 2025

    Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

    Updates and Questions

    • Can the issues of one GBP cause problems by association if it’s on an agency dashboard?
    • If I’m closing one location, is it possible to merge the profile of the closing location with the other in order to keep the reviews?
    • What should I do if I can’t find a GBP listing because the owner deactivated the email account attached to it?
    • Is there a way to do bulk verifications?
    • What tools are good for managing lots of clients?
    • Can I have two listings at the same address with the same category if I have separate signage, phone numbers and staff?

    Links mentioned in this session are available on our website at https://localmarketinginstitute.com

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    29 mins
  • Local SEO and Marketing Q&A Session December 20, 2024
    Dec 24 2024

    Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

    Updates and Questions

    • GBP car dealer map pack study released on searchlab digital.
    • If I can’t get reinstated after appealing, is there no other option than to create a new listing and merge it?
    • How should I document reviews to submit to Google if there happens to be a problem?
    • How do I get rid of a duplicate listing that is unclaimed and unverified?
    • Will creating a better bureau listing for a GBP help with visibility?
    • Should I register a new suite number for a building with multiple GBPs at the same suite number?
    • How do I move reviews from a GBP at one location over to a GBP at another location?
    • Does the difference between 3.9 star reviews and 4.0 star reviews matter?
    • Can I have a separate GBP for a separate home business?
    • Can I move reviews from a deleted GBP?
    • If a GBP gets suspended, should I appeal it, or make a new one?
    • When is it safe to make changes and edits to a GBP?
    • What are the best practices when making changes to a business name to avoid suspension?
    • If a GBP was accidentally claimed by trying to set up a new one, will I lose content if I lost access as a manager?


    Links mentioned in this session are available on our website at https://localmarketinginstitute.com

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    50 mins
  • Local SEO and Marketing Q&A Session with Guest Host Amy Toman November 22, 2024
    Nov 26 2024

    Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

    Updates and Questions

    • ChatGPT launches SearchGPT.
    • You can now select multiple reviews to report with Google Reviews tool.
    • What can I do to get my missing reviews back after several months?
    • How do I create a second GBP for a business inside a business by the same owner without getting suspended?
    • What should I do if my reviews are stuck in pending?
    • How do I prove that links help with rank?


    Links mentioned in this session are available on our website at https://localmarketinginstitute.com

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    1 hr and 7 mins

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