In the fourth and final episode of the itinerary on fashion in Milan we relive the birth of the Concept Store through the words of Carla Sozzani, founder of Corso Como 10, the progenitor of this genre.

GUESTS (in order of appearance)

Carla Sozzani, founder of Corso Como 10

Fabio Quaranta, stylist

François Berthoud, fashion illustrator

Satoshi Kuwata, stylist

CREDITS:

Listen To MI is a project of the Case Museum of Milan, with the support of the Cariplo Foundation - www.casemuseo.it

Concept & Production: Stefania Boiano and Giuliano Gaia (InvisibleStudio) - www.invisiblestudio.net

Texts: Stefania Boiano, Giuliano Gaia and Carmen Marcianò

Audio Recording and Editing: Valeria Ardito

Speaker: Eric Alexander, Ilaria Egitto, Sharon Fryer, Marianne Halsey, Giuseppe Magazzù, Maura Marenghi, Liliana Oliveri, Federico Pivetta, Rachel Roberts, John Young

Thanks to: Lucia Borromeo, Antonio D'Amico, Ilaria De Palma, Stefania Rossi, Stefano Saponaro

In the third episode of the itinerary on fashion in Milan we travel through an important district for Milanese fashion, the Savona / Tortona area, and we outline the figure of the "king" of Milanese fashion, Giorgio Armani, through his museum, the Armani Silos.

GUESTS (in order of appearance)

Satoshi Kuwata, stylist

François Berthoud, fashion illustrator

Carla Sozzani, founder of Corso Como 10

CREDITS:

Listen To MI is a project of the Case Museum of Milan, with the support of the Cariplo Foundation - www.casemuseo.it

Concept & Production: Stefania Boiano and Giuliano Gaia (InvisibleStudio) - www.invisiblestudio.net

Texts: Stefania Boiano, Giuliano Gaia and Carmen Marcianò

Audio Recording and Editing: Valeria Ardito

Speaker: Eric Alexander, Ilaria Egitto, Sharon Fryer, Marianne Halsey, Giuseppe Magazzù, Maura Marenghi, Liliana Oliveri, Federico Pivetta, Rachel Roberts, John Young

Thanks to: Lucia Borromeo, Antonio D'Amico, Ilaria De Palma, Stefania Rossi, Stefano Saponaro

In the second episode of the itinerary on fashion in Milan we explore the many links between the very elegant Villa Necchi Campiglio and the world of fashion.

GUESTS (in order of appearance)

François Berthoud, fashion illustrator

Satoshi Kuwata, stylist

Carla Sozzani, founder of Corso Como 10

Alessia Garibaldi, architect

Alberto Rollo, writer

Angela Vettese, art historian

CREDITS:

Listen To MI is a project of the Case Museum of Milan, with the support of the Cariplo Foundation - www.casemuseo.it

Concept & Production: Stefania Boiano and Giuliano Gaia (InvisibleStudio) - www.invisiblestudio.net

Texts: Stefania Boiano, Giuliano Gaia and Carmen Marcianò

Audio Recording and Editing: Valeria Ardito

Speaker: Eric Alexander, Ilaria Egitto, Sharon Fryer, Marianne Halsey, Giuseppe Magazzù, Maura Marenghi, Liliana Oliveri, Federico Pivetta, Rachel Roberts, John Young

Thanks to: Lucia Borromeo, Antonio D'Amico, Ilaria De Palma, Stefania Rossi, Stefano Saponaro