• Judy Cheung-Wood: The Start-up Revolutionising Acne-treatment in Australia

  • Feb 11 2025
  • Length: 1 hr and 18 mins
  • Podcast

Judy Cheung-Wood: The Start-up Revolutionising Acne-treatment in Australia

  • Summary

  • Journey to Clear Skin: Judy Cheung-Wood's Entrepreneurial Story with Skin B5

    In this episode, Judy Cheung-Wood, CEO and founder of Skin B5, shares her journey from town planning to establishing a successful nutraceuticals business. Judy discusses the personal struggles with acne that inspired her to develop Skin B5, the steps she took to launch her company, the challenges she faced, and the strategies she employed to grow her business. She also shares insights on the importance of personal branding, communication, and partnerships. Tune in to hear Judy's inspiring story and entrepreneurial advice.

    00:00 Meet Judy Chung Wood: CEO and Founder of Skin B5

    00:46 Judy's Personal Struggle with Acne

    02:50 The Birth of Skin B5

    03:25 The First Steps: Research and Development

    05:10 The Breakthrough: Finding Vitamin B5

    06:26 From Idea to Business Plan

    08:56 Securing Initial Funding

    11:10 Challenges and Early Successes

    11:30 Skin B5 Today: A Holistic Approach to Acne Treatment

    14:34 Family Reactions and Support

    16:12 Navigating Partnerships and Ownership

    21:05 Building a Sustainable Business Model

    30:14 Expanding the Product Range

    38:05 Keeping the Team Lean and Efficient

    39:01 Outsourcing and Team Dynamics

    42:30 Handling Skepticism in the Market

    46:47 Navigating Clinical Trials and Dermatologist Support

    50:06 Balancing Work and Life as an Entrepreneur

    52:38 The Importance of Communication and Delegation

    59:06 Overcoming Imposter Syndrome and Celebrating Success

    01:13:11 Future Innovations and Export Market Expansion

    01:15:26 The #CriticalFew Actions™

    #dermatology #femalefounders #SkincareInnovator #WomenInBusiness #PodcastGuest #StartupJourney

    #Skincare #Entrepreneurship #FemaleEntrepreneur #AcneTreatment #StartupJourney

    #WomenInBusiness #Leadership #BusinessGrowth


    This episode is sponsored by the CEO Masterclass.

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