This week’s episode takes place in the world of Inception.

In this episode, we will discuss how to write copywriting effectively to boost CTR.

You will learn:

• How to write an offer and promise.
• How to write pain and hope.
• How to write for problems and solutions.
• How to make a bang and grab attention

If you have any questions Simon and Damien would love to help, drop them a note at: unrealmarketingpodcast@gmail.com

If you have a movie or story you want us to explore we would love to hear it; Submit an unreal marketing brief to: unrealmarketingpodcast@gmail.com

Join Best Selling Author of “The Decision Expedition” Simon Hawk, and marketing entrepreneur CEO Damien Waugh, as they combine movies, storytelling, and marketing.

We take you on a journey to understand how to incorporate rules from neuroscience, sociology, psychology, behavioural economics, branding, neuro-design and user experience, into your marketing and day-to-day business.

The #1 podcast for small business owners and entrepreneurs wanting to understand how to really influence their customers. Join us as we tackle unreal marketing challenges, and solve them with real marketing solutions giving you the techniques you need to increase profits and stop wasting your advertising budget.

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Romulus dynamics is a leading web3 branding agency that grows businesses through premium branding. Romulus dynamics specialises in web design, website development, blockchain projects, and brand consulting. Visit romulusdynamics.com for more information.

The Decision Expedition is a marketing agency that helps small business owners, entrepreneurs and marketers to influence their customer's decision-making by implementing learnings from neuroscience, sociology, psychology and behavioural economics into the fabric of their business and marketing, increasing profits and maximising ad spend. Visit www.thedecisionexpedition.com for more information.