If there's a phrase that encapsulates the content of this podcast discussion with Mark Allen, it would be 'applied wisdom'.

We tap into Mark's several decades of working within the profession, first as a board director of PLCs, then transitioning into a practice leader, starting up and successfully selling a three-office firm, and finally moving into working with networks for accountants across the UK.

Mark is a bit of a hero of mine, overcoming serious health challenges to continue to pursue his passion for what you and your firm do – helping your clients succeed, helping your team succeed, helping yourself succeed.

I hope you take time out to dive into the handful of profoundly powerful insights that Mark shares. It was a real pleasure and privilege to invite Mark onto the podcast.

Please scroll down the podcast’s episode page for the contact information for Mark and for the additional, downloadable resources mentioned in the podcast.

In the second part of this 2-part podcast discussion with Stephan Meier, world-renowned author of The Employee Advantage, you'll be able to hear Stephan unpack a large number of insights, ideas and strategies that could ultimately deliver a competitive advantage to you and your firm.

So please join Douglas, my colleague, Stephan and I on the second part of this podcast at humanisethenumbers.online.

You'd probably like to get your hands on a competitive advantage that would lead to the future financial success of your firm, one that would enhance, or even transform, the results you're currently achieving.

Where do you go looking for that advantage?

Once upon a time in the world of work, it was all about a product advantage or, in the accountancy space, a service level advantage. But at the end of the day, an audit service from one firm is not dissimilar to an audit service from another. The same goes for payroll, for management accounts, and so on.

There is therefore not much of a competitive edge arising from products and services. So, instead of going product-centric, go client-centric. Become really focused on client care, on delivering a client experience that provides an advantage and, don't get me wrong, I think in the accounting space there's huge potential for an edge there.

But what about the employee advantage? What if your team's ability to deliver work on time to a high standard and with a high degree of client care – ticking the client-centric box – is where a true advantage, a sustainable advantage, could be found?

In the first part of this 2-part podcast discussion with Stephan Meier, world-renowned author of The Employee Advantage, you'll be able to unpack – because Stephan does it for us – a large number of insights, ideas and strategies that could ultimately deliver a competitive advantage to you and your firm.

So please join Douglas, my colleague, Stephan and I on the first part of this podcast at humanisethenumbers.online and please scroll down the podcast’s episode page for the contact information for Stephan and for the additional, downloadable resources mentioned in the podcast.