• How To Scale Webinars: For Online Coaches in High Ticket Sales & Digital Marketing

  • By: Terence Tam
  • Podcast

How To Scale Webinars: For Online Coaches in High Ticket Sales & Digital Marketing

By: Terence Tam
  • Summary

  • As the founder of a coaching business, do you wish that you could just get quality leads like turning on a tap? Or perhaps you’re looking for some inspiration from other successful coaches who understand the challenges of scaling their business beyond 6-7 figures? Founders Go Naked is where we strip bare on two fronts for you. Our solo episodes where we reveal our agency’s behind-the-scenes strategies for successful webinars and events… And interviews where we talk with 7 to 8 figure business founders to get their dark and dirty secrets - including the private struggles they’ve faced to get to where they are. By listening in, you’re gonna get 2 things: Hear from 7+ figure coaches and experts who’ve been in your shoes and transformed their business - while overcoming major challenges in their personal lives. Proven marketing strategies specifically for generating high quality leads consistently for your coaching business - even if you hate marketing So what makes this podcast different? We really zoom in on helping 6 figure high ticket coaches who hate marketing scale their business to 7 figures and beyond with Webinars (and other events). So let’s get started right away with episode 2 and see how 5 simple strategies can immediately get results for your business. See you there!
    Copyright 2025 Terence Tam
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Episodes
  • #19 3 Strategies to Make Unprofitable Webinars Profitable Again!
    Feb 14 2025

    Most coaches have a ‘hit-or-miss’ philosophy where they aim to strike gold at the webinar event.

    If that’s your approach then there’s good news… there’s an easy way to boost your sales numbers.

    And that’s by a simple paradigm shift to make your webinars profitable again!

    You’ll learn:

    • How to get high ROAS by improving your funnel with our ‘long tail’ Webinar approach
    • How to get sales from the 70% of prospects who DON’T attend your webinar
    • How adding low-ticket offers can turn your webinars profitable again.
    • A simple but overlooked tactic to change prospects into paying customers

    #WebinarMarketing #HighTicketSales #HighTicketCoach #SellingOnWebinars #WebinarSales #WebinarROAS

    This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

    With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

    Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

    Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com

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    8 mins
  • #18 4 Webinar Best Practices in 2024 for High-Ticket Coaches
    Feb 12 2025

    How do you make your webinar stand out in a marketplace that has thousands of webinars?

    It’s not easy in 2024…

    Ads just keep getting more and more expensive these days.

    While competitors are upping their game with mass-produced AI-generated content or pumping thousands of dollars into their marketing campaigns.

    But here’s the good news…

    It’s not impossible. And it doesn’t have to cost you your life savings.

    These 4 best practices will help your webinar kick butt no matter what.

    In this episode, you’ll discover:

    • Why there’s riches in niches
    • Why you need to solve your client’s ‘bleeding neck problem’
    • What industry giants use to stand out from the competition
    • How to be controversial… and be LOVED for it

    This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

    With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

    Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

    Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com

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    8 mins
  • #17 Case Study: How to Get Consistently Good Returns on Your Webinars
    Feb 10 2025

    Anyone can get fantastic results from their Webinars maybe once or twice and be a ‘one-hit’ wonder.

    But to have your webinars consistently be profitable?

    Now that’s a different story.

    That’s why this case study is important…

    It shows how we managed to get 3X or more ROAS – consistently – for one of our clients’ webinars.

    So if you want to learn the following:

    • How changing the core message can skyrocket your ad’s effectiveness
    • Why you need to create and test several different ads to boost ROAS
    • What to do when you have winning ads – do you keep them, or tweak them?

    Then tune into today’s special case study episode of Founders Go Naked.

    This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

    With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

    Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

    Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com

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    10 mins

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