• How On-Page SEO Impacts Local Rankings & Listing Impact on Organic Rank: SEO Mad Scientist Episode 9

  • Jun 6 2024
  • Length: 21 mins
  • Podcast

How On-Page SEO Impacts Local Rankings & Listing Impact on Organic Rank: SEO Mad Scientist Episode 9

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  • Summary

  • Highlights From Episode 9 - The SEO Mad Scientist:

    • Mike explained how the team structured the test website and GBP listings to measure the impact of landing page optimization.
    • He discussed the crucial role of AI-generated content and semantic optimization in enhancing content relevance and search results.
    • Mike emphasized the unexpected yet substantial impact of small business-related keywords and brand terms on website rankings and local SEO performance.

    Read the full GBP Landing Page Onsite Test here: https://web20ranker.com/seo-test/google-business-profile-website-url-impacts/

    🔍 Explore more SEO tests & submit your own test ideas: https://web20ranker.com/seo-mad-scientist/

    🛠️ Tools We Used in Testing:

    Local Viking: https://localviking.com/

    SERPResults: https://serpresults.com/

    Products Discussed:

    On-page SEO: https://web20ranker.com/perfect-on-page-seo/

    SEO Discussion: Mike Milas

    0:00 Introduction

    02:25 Initial test site setup

    03:37 Local impact of on-page optimization

    05:36 Performance after 1st major content update

    09:28 Integration of semantic triples to enhance content relevance

    11:35 Correlation with brand terms

    15:31 Ranking effects of H2 and H3 usage

    17:10 Keyword performance over time
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