Episode 4 of Growing With It joined by Christoffer Bak

Christoffer Bak, Chief Innovation Officer and co-founder of Shaping New Tomorrow, discussed the brand's journey from a local Danish clothing brand to an international success. He emphasized the importance of customer feedback, innovation, and maintaining a strong company culture. Shaping New Tomorrow's growth included a successful Kickstarter campaign, which raised 160,000 Danish kroner, and participation in a Danish version of Shark Tank, which led to significant sales growth. The brand expanded to multiple stores in Denmark and Germany, faced challenges during COVID-19, and is now entering the women's market. Christoffer highlighted the importance of self-development, radical open-mindedness, and maintaining a strong co-founding relationship.

Take-aways:

1. Focus on customer needs and feedback to drive innovation, even in traditional industries like clothing.
2. Building a strong company culture and customer experience is crucial for scaling a business successfully.
3. Partnerships and media exposure can provide valuable boosts, but managing rapid growth requires agility and automation.
4. Maintaining open communication and shared vision among co-founders is key to navigating challenges.
5. Continuous self-improvement through habits and learning from others' experiences can help entrepreneurs stay resilient.

Chapters:

1. The Founding of Shaping New Tomorrow [0:00 - 10:00]
2. Solving Customer Needs Through Innovation [10:01 - 20:00]
3. Building a Community-Driven Brand [20:01 - 30:00]
4. Scaling Internationally and Overcoming Obstacles [30:01 - 40:00]
5. Leveraging Crowdfunding and Media Exposure [40:01 - 50:00]
6. Maintaining a Strong Co-Founding Relationship [50:01 - 60:00]
7. Cultivating a Scalable Customer Experience [60:01 - 70:00]
8. Embracing Continuous Improvement and Perseverance [70:01 - 97:00]

If you wanna learn more about our "Founders" initiative, DM us the word PODCASH on our socials listed below:

Mikkel on Insta: https://growing-for-it.captivate.fm/mikkel

Travis on Insta: https://growing-for-it.captivate.fm/travis

Be sure to check out Christoffer Bak om LinkedIn - https://www.linkedin.com/in/christoffer-bak-813134102/

Thanks to our sponsors:

Shaping New Tomorrow

State Energy

Vestermark Consult

Tune in when Christoffer Bak of Shaping New Tomorrow pours out from his business wisdom!

Episode 3 of Growing With It - #2 Coffe talk with Mik & Trav

Picking up from the previous Coffee Talk, Mikkel, Travis, and their co-founders - inspired by Mikkel´s wife Klaudia - rebounded from bankruptcy by incorporating Air Flight in Denmark, securing a workshop in a suburb. Initially funded by Klaudia, they faced financial strains, necessitating Mikkel to work as a consultant in Odense, commuting three hours back and forth. Despite challenges, including a global pandemic, they persevered, eventually flying their flying car after a year. This milestone attracted media attention, including front-page coverage. However, the success was short-lived, leading to a pivotal decision about the project's future, setting the stage for future episodes.

Key take-aways from this episode:

1. Resilience: Mikkel and his team persevered after bankruptcy to incorporate AirFlight, showcasing their determination.
2. Diverse team: The team recognized the need for a range of skills, but faced challenges in managing the dynamics.
3. Financial constraints: Mikkel took on a demanding consulting job to fund the project, highlighting the need for creative solutions.
4. Adaptability: The team had to rethink their approach when the pandemic disrupted their business model.
5. Celebrating milestones: The team celebrated the first successful, albeit brief, flight of the flying car prototype.

Chapters:

Chapter 1: Incorporation and Early Challenges [00:00 - 04:00]

Chapter 2: Building the Flying Car Dream [04:01 - 09:00]

Chapter 3: Weathering the Storm [09:01 - 15:00]

Chapter 4: The First Flight and Looking Ahead [15:01 - 17:39]

More:

Mikkel – https://www.linkedin.com/in/10xmks/

Travis - https://www.linkedin.com/in/travis-james-mathers/

Thanks to our sponsors:

Shaping New Tomorrow

State Energy

Vestermark Consult