You are listening to the audio version of the post: Lessons From Authors Featuring Maggie O'Farrell's "After You'd Gone"

Hello Authors,

Fiction writers learn from other fiction writers and Maggie O’Farrell is one of the best. In this podcast you will learn that sometimes NOT playing by “the rules” results in a fabulous book ~ Claudine

Link to After You’d Gone by Maggie O’Farrell

Link to the latest cover of After You’d Gone

Link to the video class mentioned in the intro: Sit & Write: Begin - teaches book marketing and writing… Get Inspired With Confidence. $97 for a limited time by published authors, Claudine Wolk & Kate Brenton.

Get Your Book Seen and Sold book (eBook and paperback) complete with simple description of publishing choices and exercises to identify your book’s target audience and where to find them.

How do you like the new, cool intro music of the podcast? Thank you to composer/performer Nick Gloire with Pixabay!

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Sign up for a free subscription to my Substack Posts / Podcasts. If you know a writer or an aspiring writer, please spread the word. Share, Share, Share with authors!

Sharon Castlen, an expert book marketer, can be found at her website IntegratedBookMarketing.com. With over forty years of experience as a book marketer with a specialty in book distribution, not to mention the book marketer for my first book, It Gets Easier and Other Lies We Tell New Mothers, Sharon answers questions that I have heard from every author about book marketing - why it’s important and how it works to sell books!

In this podcast, Sharon covers:

* The importance of knowing your target market.

* How book distribution works and when is should be set up

* Ingram vs Ingram Spark

* The relationship between book marketing and book distribution

* The difference between Book Marketer and Book Publicist

* The months to NEVER publish your book

* You can email her for a 15 minute free conversation to see if she can help to market your book at Sharon@integratedbookmarketing.com. Put WOLK in the Subject line so Sharon knows you came from Get Your Book Seen and Sold Podcast.

From the podcast episode: Sharon reminds authors…

If you don’t have good book distribution, the marketing & media you do won’t be valuable because buyers won’t know where to find your book.

The book marketing begins before the writing ends.

Honor your strength, outsource your weakness.

The IBPA “Book Industry Standards Worksheet” that Sharon mentions in the podcast.

Credit: Podcast Pic Photo by Donna Mae Moltio on Unsplash

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Get Your Book Seen and Sold book (eBook and paperback) By Moi and Julie Murkette includes additional information on book distribution - easy graphs and explanations.

Sign up for a free subscription to my Substack Posts / Podcasts. Try a monthly subscription for as low as $6/ a month or yearly subscriptions that offer book marketing goodies of you. If you know a writer or an aspiring writer, please share it.

You are listening to the audio version of the post: Get Your Book Out There For Sale - Book Distribution Options

Hello Authors,

Book Distribution IS Book Marketing. Regardless of your choice to traditionally publish or self-publish, it’s important for you to understand book distribution or how your book gets into the hands of book buyers. Consider this podcast a great beginning summary of how book distribution works and why it is important for you to understand. ~ Claudine

Link to Interview with expert author, Joanna Penn on Get Your Book Seen and Sold Podcast:

Link to Joanna Penn’s article, How to Publish An eBook!

Link to Dave Chesson’s article on The Best Aggregators and Publishers for Self-Published Authors - updated for 2024 (love this guy!)

Get Your Book Seen and Sold book (eBook and paperback) complete with Book Distribution graphs and explanations.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Sign up for a free subscription to my Substack Posts / Podcasts. Most of my posts are available as a free subscriber. If you dig my work and would like to support me, try a monthly subscription $6/ a month or yearly subscriptions with different goodies of you. If you know a writer or an aspiring writer, please spread the word.

You are listening to the audio version of this Substack Post:

The Story Behind The Story IS The Story: Writing Prompt Idea From "The Offer" mini-series for book, post, submission

Hello Authors,

Three tips in this podcast/post. One watch The Offer - very entertaining and an inspiring story for any author hoping to breakthrough with their novel. Two - consider your own story behind the story as a possible book, article or post. Three, consider submitting your story behind the story. ~ Claudine

I mention two places for YOU to submit YOUR writing:

Publishers Weekly: Booklife

WOW - Women on Writing

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~For more information about book publishing and marketing fundamentals complete with exercises to help you create fabulous pitches and an updated book marketing plan, get a copy of my latest award-winning, best-selling book written with the expertise of publisher and co-author, Julie Murkette, Get Your Book Seen and Sold today.

Wat??? Yes, you get a FREE copy of the best-selling, 5 star reviewed, #1 Amazon bestseller, Get Your Book Seen and Sold, with Paid Subscription to Substack - click ‘hit play’ below.

Give yourself and your writing career a nod, take the plunge and subscribe today.

For an annual subscription at the $75 level you get: a free book, 30 minute Zoom with me, and a downloadable fill-in the blank marketing plan to jumpstart your book writing career.

You listening to the audio version of this Substack Post:

Enter a Writing Contest: It’s Good Practice and Good Book Promotion

Hello Authors, I describe an easy book promotion idea in this podcast - entering a writing contest plus a refresher on what a media contact is and how they are used in book promotion. Please note, that this suggestion actually works! Our friend, author, Podcast Host and writer of the Substack Stock Fiction, Meg Oolders, entered a wrting contest with Writers Digest and her piece (out of thousands of worldwide entries) received an honorable mention in the YA/Children’s category. Congratulations, Meg!

I mention the post: How I Met Kevin Pollack at BEA: Book Marketing Tip 101 for authors

For more information about book publishing and marketing fundamentals complete with exercises to help you create fabulous pitches and an updated book marketing plan, get a copy of my latest award-winning, best-selling book with co-author, Julie Murkette, Get Your Book Seen and Sold today.

Wat??? Yes, get a FREE copy of the best-selling, 5 star reviewed, #1 Amazon bestseller, Get Your Book Seen and Sold, with Paid Subscription to Substack - click ‘press play’ below.

Take the plunge and subscribe today with a juicy, paid subscription.

At the $75/year level you get: a free book, 30 minute Zoom with me, and a downloadable fill-in the blank marketing plan.

You are listening to the audio version of this Substack post:

What Is a Book Promotion Site, How They Work, and A Few Examples

Book Promotion Site Examples For Your Book Marketing Plan

Hello Authors, have a listen to this post for a quick and easy explanation of eBook promotion sites, specific sites that I like and use, and how they work. Links to resources mentioned are below. ~Claudine

As a subscriber to Get Your Book Seen and Sold, you already know that book marketing is a big part of your job as an author. In this episode, I introduce more information about eBook, online, book promotion sites - how they work and what they do for you to sell more eBooks!

As mentioned in the podcast, Dave Chesson, the Kindlepreneur, put together a fancy-dancy, organized list of sites that you can download. Dave may ask for your email in order to get his spreadsheet of online book promotion sites, which is a lesson in itself. He collects emails of potential customers by offering a valuable free tool.

Enjoy this introduction to book promotion sites… it’s a huge topic with many companies vying for your book promotion dollars in slightly different ways. Another book promotion site that has become one of my favorites is Written Word Media - ie. bargain booksy, free booksy. I interviewed one of their executives on the podcast here, Clayton Noblit, and I use them myself to promote Get Your Book Seen and Sold, We have been very pleased with the results. (The link is my affiliate link - I love ‘um, I use ‘um)

Thanks for the image for this post, Patrick Tomas's on Unsplash.

For more information about book marketing fundamentals complete with exercises to help you create fabulous pitches and an updated book marketing plan, get a copy of my latest award-winning, best-selling book with co-author, Julie Murkette, Get Your Book Seen and Sold today. Free book offer with paid Subscription to Susbstack - click ‘press play’ below.

Take the plunge and subscribe today with a juicy, paid subscription.

At the $75/year level you get: a free book, 30 minute Zoom with me, and a downloadable fill-in the blank marketing plan.

Join The Witches of Pitches owners, Aileen Weintraub and Megan Margulies, in this podcast interview. Both ‘witches’ are essayists and authors in their own right and they have combined their powers to help other others.

They help with pitches, queries, book proposals - just about anything an author needs to get published - including tips on the publishing process and literary agent pitching.

Authors are simply starving for a very special service that Aileen and Megan offer called - kvetching. What is kvetching? You will have to listen to find out!

Remember my author-listeners, Aileen and Megan provide a la carte services as well as tailored help based on your needs or project…give them a shot. They also offer zoom classes that are on-point, interesting, educational AND affordable.

From the podcast:

Aileen Weintraub’s Book: Knocked Down: A High Risk Memoir

Megan Margulies’ Book: My Captain America: A Granddaughter's Memoir of a Legendary Comic Book Artist

What I love about this podcast episode is the openness and authenticity of Megan and Aileen and their desire to help authors achieve success. I especially love the conversation about ‘elevator pitches’ and the clever tips they share to create and use one.

For more fabulous posts and podcasts like this one, give a nod to my work today by upgrading to a paid subscription to Get Your Book Seen and Sold. Thank you!

Hello Authors, have a listen to this post for a few specific book promotion sites to promote your book.. ~Claudine

You can read this article with the links included here.

As a subscriber to Get Your Book Seen and Sold, you already know that book marketing is a big part of your job as an author. In this podcast episode, I introduce the concept of book promotion through websites created to offer you book promotion opportunities.

I explain the idea behind these sites - the fact that there are two sides to the sites: The side that services readers and the side that services authors who want to promote their books. Amazon is an example of a site where an author can pay for advertising for their books and also use the site as reader/customer. Bookbub is another such site.

The companies use their database of readers (book buyers) to offer promotion opportunities for the book sellers - that means you! Two other easy to understand Book Bub deep dives are here and here.

Enjoy this introduction to book promotion sites… it’s a huge topic with many companies vying for your book promotion dollars in slightly different ways. Another book promotion site that has become one of my favorites is written word media - ie. bargain booksy, free booksy. I interviewed one of their executives on the podcast here, Clayton Noblit, and I use them myself to promote Get Your Book Seen and Sold and I have been pleased with the results.

Thanks for the image for this post, Mahmudul Hasan on Unsplash.

For more information about book marketing fundamentals complete with exercises to help you create fabulous pitches and an updated book marketing plan, get a copy of my latest award-winning, best-selling book with co-author, Julie Murkette, Get Your Book Seen and Sold today.

Take the plunge and subscribe today with a juicy, paid subscription. The yearly is $75 which includes a free copy of my book w/ Julie Murkette and a 30 minute chat with me to ask all of your publishing and book marketing questions.