• Freelance Writing Direct: Conversations with authors, journalists, agents, novelists, memoirists, niche writers, agents, publishers, writing teachers, assigning editors and media experts.

  • By: Estelle Erasmus
  • Podcast

Freelance Writing Direct: Conversations with authors, journalists, agents, novelists, memoirists, niche writers, agents, publishers, writing teachers, assigning editors and media experts.

By: Estelle Erasmus
  • Summary

  • Welcome to the Freelance Writing Direct podcast. Join Estelle Erasmus every week as she shares short, sound bite-filled podcasts, covering everything that the creative writer, freelance writer, and author needs to know to move forward in their creativity and career. Estelle will share how the sauce is made, with tips and tricks to give you a leg up in the marketplace. The podcast will also feature interviews with authors and writers who are generous with their own advice. Throughout the episodes, Estelle will evolve with the audience, as she listens to her guests, share pitches and essays, and offer writing and career prompts. If you want to learn how to get your work published and noticed you are in the right place. This show will provide answers to questions like: *How can I get started writing? *What are assigning editors in top publications looking for? *How can I find an agent? *What do publishers want? *What are writing craft tips I can implement right away to get published? *How can my pitches to editors make an impact? *What do bestselling authors recommend I do to improve my writing practice? *What craft tips do writing teachers recommend? *What are tips, tricks and strategies for getting my writing noticed? It’s time to build your craft with Freelance Writing Direct. Estelle can’t wait to read what you will be writing.
    2022
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Episodes
  • #107 Staying On Brand While Shaping, Shifting, and Sharing Your Story Featuring Aliza Licht
    Oct 3 2024
    ALIZA LICHT is an award-winning marketer, bestselling author, podcaster, personal branding expert, and the founder of LEAVE YOUR MARK, a multimedia brand and consultancy. She advises businesses and mentors individuals on brand building and career development. Licht leverages over two decades of expertise in marketing, communications, and digital strategy in the fashion industry. She was named one of "America's Next Top Mentors" by The New York Times and Business Insider's "Top 20 Most Innovative Career Coaches." As a social media pioneer and one of the first fashion influencers, Licht created and was the voice of the anonymous social media phenomenon DKNY PR GIRL. Licht is a sought-after keynote speaker and sits on several industry boards. Her first book, Leave Your Mark, was published in 2015. Her new book, On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception is a comprehensive roadmap to building your personal brand. She lives in New York City with her husband, two children, and two dogs. Find her online at alizalicht.com and @alizalichtxo. In this episode: The importance of personal branding in a chaotic publishing terrain The evolution of Aliza’s “DKNY PR Girl” brand on old-school Twitter Being the first fashion influencer Creating a micro brand and brand guardrails Finding permission to play Addressing Founder and last name syndrome Navigating the complex algorithms of social media Advice on platform building for aspiring authors Creative branding social media strategies to hook your audience Does controversy sell? The way Aliza worked branding and a signature look into her social media posting How Aliza became an accidental activist when it comes to addressing the scourge of anti-semitism Measuring each step you take against your own personal values. Connect with Aliza Website: https://alizalicht.com Instagram: https://instagram.com/alizalichtxo TikTok: https://tiktok.com/@alizalichtxo X: https://twitter.com/alizalicht Threads: https://www.threads.net/@alizalichtxo Mentioned On the Podcast Liz Elting’s episode #68 on Freelance Writing Direct Dream Big and Win with Liz Elting https://estelleserasmus.com/68-dream-big-and-win-with-liz-elting/ Aliza’s Linkedin Post that she references Being a Jewish Activist Wasn’t On Brand for Me https://www.linkedin.com/pulse/being-jewish-activist-wasnt-brand-me-aliza-licht-jjpse/ Estelle’s article on Shondaland I’m Learning to Listen in New Ways https://www.shondaland.com/live/family/a46102451/im-learning-to-listen-in-new-ways/ Connect with Estelle: ​​FREE PITCHING GUIDE: Find out more about this episode at https://estelleserasmus.com/podcast. You also get a free pitching guide if you sign up for her newsletter. Sign up for Estelle’s Personal Essay Class for Writer’s Digest https://www.writersonlineworkshops.com/courses/writing-the-personal-essay-101-fundamentals Get Her Book Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published: https://rb.gy/5ihwp0 Order Her Audiobook: https://shorturl.at/4uG2P Sign up for her Substack https://estelleserasmus.substack.com (with craft advice and writing opportunities). Paid subscribers receive opportunities for pitch reviews, plus bonus clips from Freelance Writing Direct guests Follow Estelle: Instagram: https://www.instagram.com/EstelleSErasmus TikTok: https://tiktok.com/@EstelleSErasmus Twitter: https://twitter.com/EstelleSerasmus
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    43 mins
  • #106 Forays Into The Surreal Juxtaposition of Fiction and Fact in a Novel Featuring Ruth Bonapace
    Sep 26 2024
    Ruth Bonapace’s surrealistic comic novel The Bulgarian Training Manual is an Elle Magazine 2024 top summer read. Publisher’s Weekly called it a “whimsical delight.” Her work has appeared in The Southampton Review, The Saturday Evening Post, Hippocampus, The New York Times and elsewhere. A former women's magazine editor and sports writer, Ruth has an MFA from Stony Brook University. In this episode: The concept of The Bulgarian Training Manual, and how it morphed from a short story to a full length book Putting local angle, sites, personalities and pop culture into a novel Imbuing research into a fictional story Advice from a popular novelist that gave Ruth the freedom to write without worry Incorporating magic, fairy tales, myth and archetypes into story Ambiguity and shape shifting as a throughline and plot device Focusing on characters’ organic transformations Working speculative elements and whimsy into a story The historical genesis of the fad diet from the book The power of going down rabbit holes while writing How Ruth found her publisher, Clash Books Other episodes referred to: Episode #89 Level Up Your Novel By Mastering Visual Imagery and Research Featuring Amanda Churchill https://estelleserasmus.com/89-level-up-your-novel-by-mastering-visual-imagery-and-research/ Episode #95 The Catalysts and Craft for Charting and Plotting Novels Featuring Ann Hood https://estelleserasmus.com/95-the-catalysts-and-craft-for-charting-and-plotting-novels-featuring-ann-hood/ Episode #35 Flying High with Storyteller Ann Hood https://estelleserasmus.com/35-flying-high-with-storyteller-ann-hood/ Connect with Ruth Website: https://www.ruthbonapace.com X: https://x.com/ruthbonapace Instagram: https://www.instagram.com/ruthbonapace/ Connect with Estelle ​​FREE PITCHING GUIDE: Find out more about this episode at https://estelleserasmus.com/podcast. You also get a free pitching guide if you sign up for her newsletter. Sign up for Estelle’s Personal Essay Class for Writer’s Digest https://www.writersonlineworkshops.com/courses/writing-the-personal-essay-101-fundamentals Get Her Book Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published: https://rb.gy/5ihwp0 Order Her Audiobook: https://shorturl.at/4uG2P Sign up for her Substack https://estelleserasmus.substack.com (with craft advice and writing opportunities). Paid subscribers receive opportunities for pitch reviews, plus bonus clips from Freelance Writing Direct guests. Her latest post is on How to Pitch The Cut https://estelleserasmus.substack.com/p/how-to-pitch-the-cut-advice-ideas?r=aydx Take Estelle’s Tantalizing Titles Craft Talk Webinar on October 2nd and learn to write compelling headlines for your essays and articles https://craft-talks.com/event/tantalizing-titles/ Read her article A Good Title Is Vital: Getting The Hang of Writing Headlines on the Brevity Blog https://brevity.wordpress.com/2024/09/19/a-good-title/?fbclid=IwY2xjawFY9uJleHRuA2FlbQIxMQABHdGEWO7rDBO8DFsPsPtmbO6xCZnqHdgQQ36iq_vNZP3xdgRjdz2AkPoHeg_aem_mBJph-U49oW2NCRDpG4aQg Follow Her on Social Media Instagram: https://www.instagram.com/EstelleSErasmus TikTok: https://tiktok.com/@EstelleSErasmus
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    29 mins
  • #105 A Look Inside Publishing: Hybrid, Audiobooks, AI and More Featuring Jane Friedman
    Sep 19 2024
    Jane Friedman has spent nearly 25 years working in the book publishing industry, with a focus on author education and trend reporting. She is the editor of The Hot Sheet, the essential publishing industry newsletter for authors, and was named Publishing Commentator of the Year by Digital Book World in 2023. Her latest book is THE BUSINESS OF BEING A WRITER (University of Chicago Press), which received a starred review from Library Journal. In addition to serving on grant panels for the National Endowment for the Arts and the Creative Work Fund, she works with organizations such as The Authors Guild to bring transparency to the business of publishing. In this episode: The ever changing publishing climate [3:52] How not to be a supplicant with agents or gatekeepers [5:14] Deciding on University or small presses and what they offer [13:33] What does hybrid publishing really mean and how to vet a company [14:27] The truth behind the costs of publishing [17:46] The rapid ascendance of audiobooks and what it means for authors [27:35] How AI is transforming the industry of audiobook production [30:39] The dark side of AI generated materials on Amazon and Jane’s role in the fight against it [33:47] The potential struggles of selling a memoir and how to navigate them [20:02] What platform means for a writer and how to creatively work it [44:42] How to thrive as an entrepreneur in the new creator economy [44:03] Connect with Jane Website: http://janefriedman.com Pieces from Jane’s Site Mentioned in the Episode Writing Lessons from Jane Austen https://janefriedman.com/writing-lessons-from-austen-story-questions-and-northanger-abbey/ How to Write a Hybrid Memoir https://janefriedman.com/how-to-write-a-hybrid-memoir/ Crafting Memoir with a Message https://janefriedman.com/crafting-memoir-with-a-message-blending-story-with-self-help/ Connect with Estelle: Watch Estelle’s solo episode #90 on the U.S. Book Show (mentioned in this episode). https://estelleserasmus.com/90-bonus-episode-estelles-edge-on-the-u-s-book-show-2024/ ​​FREE PITCHING GUIDE: Find out more about this episode at https://estelleserasmus.com/podcast. You also get a free pitching guide if you sign up for her newsletter. Sign up for Estelle’s Personal Essay Class for Writer’s Digest https://www.writersonlineworkshops.com/courses/writing-the-personal-essay-101-fundamentals Get Her Book Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published: https://rb.gy/5ihwp0 Order Her Audiobook: https://shorturl.at/4uG2P Sign up for her Substack https://estelleserasmus.substack.com (with craft advice and writing opportunities). Paid subscribers receive opportunities for pitch reviews, plus bonus clips from Freelance Writing Direct guests Sign up for Her Class at NYU Writing About Your Life Through Memoir, Essays and Articles https://www.sps.nyu.edu/professional-pathways/faculty/1068-estelle-erasmus.html Sign up for Estelle’s Tantalizing Titles Craft Talk Webinar October 2 https://craft-talks.com/event/tantalizing-titles/ Estelle will be doing the closing session of the ASJA virtual conference on September 26th with renowned memoirist Abigail Thomas. Read 8 Things You Didn’t Know about Abigail Thomas and Estelle Erasmus https://www.asja.org/abigail-thomas-and-estelle-erasmus/ Instagram: https://www.instagram.com/EstelleSErasmus TikTok: https://tiktok.com/@EstelleSErasmus
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    53 mins

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