• Episode 99 - Honest Conversations: Do You Need a Personal Brand to Succeed?

  • Oct 25 2024
  • Length: 31 mins
  • Podcast

Episode 99 - Honest Conversations: Do You Need a Personal Brand to Succeed?

  • Summary

  • Introducing our 99th episode of ON AIR: With Owen – our podcast series for honest conversations about starting and scaling your own business, hosted by our Founder & CEO, Owen Richards, and his new co-host, Neil Finnie.

    Meet Your Hosts: Owen Richards and Neil Finnie

    Owen Richards hails from Kent and began his sales career at Forrest Marketing Group in Sydney. After an 8-year stint, Owen returned to the UK and co-founded Air Marketing Group, growing it into a powerhouse offering specialist B2B sales and marketing solutions to businesses across the globe. Known for his relentless positivity and strategic foresight, Owen brings a wealth of experience and a knack for big ideas to the podcast.

    Neil Finnie is your quintessential ‘wabi-sabi entrepreneur’ – flawed but beautiful in approach. With over 25 years of experience in nurturing businesses around his passions, from co-working spaces to professional development agencies, Neil’s unique perspective enriches our discussions, making each episode a treasure trove of insights.

    What to Expect in this Week’s Episode

    • The Role of Personal Brands: Is a founder’s brand essential for business success, or can a company succeed without a face? Owen and Neil weigh the pros and cons.
    • Creating Connection and Trust: Owen and Neil debate whether audiences are more engaged with businesses that show a personal side.
    • Owen’s Approach: From in-person events to raw, unfiltered content, Owen shares how he blended personal and professional elements to build his brand.
    • The LinkedIn Landscape: Once just for job updates, LinkedIn is now a crowded space for personal branding. How can you stand out in this environment?
    • Finding Your Balance: There’s no one-size-fits-all for branding. Owen and Neil explore the different ways to build a genuine, authentic presence beyond LinkedIn, and how to find the balance that works for you and your business.

    Where and When to tune in

    Catch new episodes every Wednesday:
    Watch: On YouTube or via Air Marketing’s Knowledge Hub.
    Listen: On Spotify, Amazon Music, Apple Podcasts, TuneIn + Alexa, Deezer, and more.

    Join us as we dive deep into the dynamics of running a business in today’s fast-paced world. Whether you’re seeking inspiration or practical advice, our podcast is your gateway to becoming more adept in the business arena.

    Warning: Contains swearing

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