• Episode 29 - Elyse's Corner: Drug Advertising

  • Oct 14 2024
  • Length: 1 hr and 5 mins
  • Podcast

Episode 29 - Elyse's Corner: Drug Advertising

  • Summary

  • In this episode, we’re back in Elyse’s corner, with the marvellous shiny rocks, which today will go unpolished! Instead, we’re talking about direct to consumer advertising for prescription and over the counter drugs - the history of it, and why does it happen in such a limited number of places worldwide?

    Remember, you can get in touch with us via clinical.research.intro@gmail.com. Please feel free to send questions, comments and compliments for Elyse to read out on the pod. It’s fun to make Debbie squirm!

    Credit to our friend Sam Winnie for their awesome and cute music. Check out their work at https://www.samwinnie.com/

    References -

    Direct-To-Consumer Prescription Drug Advertising: Trends, Impact, And Implications

    Pharma and healthcare industry advertising in the U.S. - statistics & facts

    Ad spending in dietary supplements category

    How advertisers are building up their cannabis ad budgets

    Manufacturer Spending on Direct-to-Consumer Advertising for Pharmaceutical Products

    AMA press release Nov 2015

    Advertising and the promotion of medicines in the UK

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