• Episode #23 | Maximizing Value Using a Digital Mindset

  • Dec 19 2023
  • Length: 14 mins
  • Podcast

Episode #23 | Maximizing Value Using a Digital Mindset

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  • Summary

  • What does it mean to have a digital mindset and how does it open up possibilities in product development and manufacturing? On this episode of the Solutionology Podcast, Carl and Brian share DI Lab’s journey in creating a consumer product line that has grown exponentially by leveraging the power of a digital mindset and manufacturing process. It allowed us to approach the market without the constraints of traditional manufacturing, accelerate our product launch, and give us a competitive edge through customization.

    We started by solving a very specific problem which quickly revealed unexpected market demand and an opportunity to create a wide spectrum of products and variations. Our technology tools include the HP Multi Jet Fusion for printing and the AMT PostPro for finishing.

    00:00 Intro
    00:34 Welcome - we’re in a different space
    01:13 Product owners and manufacturers
    01:51 Product development & testing
    02:36 Solving a problem
    05:21 Mass customization workflow
    07:17 Segmenting the market for variations
    08:57 Maximizing value with a digital mindset
    09:56 The tools needed
    10:57 What we’ve learned
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