• Ep 32: An Agency Focusing On Customized Quality Marketing For It’s Clients

  • Jan 19 2022
  • Length: 12 mins
  • Podcast

Ep 32: An Agency Focusing On Customized Quality Marketing For It’s Clients

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  • Summary

  •   An Agency Focusing On Customized Quality Marketing For It’s Clients Welcome to episode 32 of The Local Business Show. In this episode Chris Richmond sits down with Sumiti Gupta and they discuss her position at The Design Thinking Agency and how she approaches working with clients, many of whom are small businesses who do not have much experience in “the digital world”. Sumiti is the Digital Marketing Manager at The Design Thinking Agency in Brantford, Ontario. She was quickly promoted from that position from being the Digital Marketing Specialist. The Design Thinking Agency is a marketing agency that values ‘creativity through insight’. At their core, they deliver validated and insightful ideas that drive results - Brand, Web, Digital and Print. The world is changing, the world is mobile. It’s fast, and audiences won’t listen to what you say unless it matters to them at that very moment. This is why they believe that to compete, you need strong creative built on a foundation of true insight. This is why Sumiti, and The Design Thinking Agency, believe that to create effective advertising, you need to find out all the facts and not rest on assumptions.   Here are some highlights from the episode: Information about Sumiti’s background and the work she does at her marketing agency as the Digital Marketing Specialist. How exploring the “digital world” is still a new phenomenon for small businesses and the implications of that reality. Insights into Facebook Shop and Instagram Shop, services that many people are not aware of. How to talk to clients who are afraid or nervous about the changes inherent in moving into the “digital age”. Advice for small businesses who are working with a marketing agency, maybe for the first time. Why it’s important to stress the realities of SEO optimization, such as the amount of time it takes to start seeing results.      Links: https://designthinking.agency   Connect with Sumiti & Design Thinking: LinkedIn: https://www.linkedin.com/in/sumitigupta/ Facebook: https://www.facebook.com/thedesignthinkingagency Twitter: https://twitter.com/dt_agency Instagram: https://www.instagram.com/thedesignthinkingagency/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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